Wed.Nov 13, 2019

Spotless: An Innovation Roadmap


Bridie Scott is an Innovation Manager at Spotless and she’s taken the business on a journey from a large-scale company with big goals to a company that is listening to and empowering all of their frontline employees in the innovation process.

How to Choose a Strategic Framework

Cascade Strategy

Strategic frameworks are great for helping you to create and execute strategy. But choose the wrong one, and you could end up wasting a lot of time and effort. Worse still, the wrong strategic framework could sow confusion and disengagement throughout your organization. Creating Your Strategy

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The Secrets to Effective, Efficient Ideation

Innovation Excellence

We all want to win the never-ending race for great, effective, profitable new ideas. We want these ideas without a huge effort, without a huge risk and without a huge investment.

5 Steps to Brainstorm the Future of Your Market

HYPE Innovation

This is the second blog post in HYPE's series on the ten most-often-asked questions about strategic foresight.

The Best Sales Forecasting Models for Weathering Your Goals

Every sales forecasting model has a different strength and predictability method. It’s recommended to test out which one is best for your team. This way, you’ll be able to further enhance – and optimize – your newly-developed pipeline. Your future sales forecast? Sunny skies (and success) are just ahead!

Designing Strong Experiments

Franziska Beeler and Tendayi Viki

When testing our business ideas, choosing the right experiment is just the beginning. After we have chosen our experiment, it’s important that we spend some time designing it well.

Design 141

How to Identify Leaders among Your Staff


Innovation can’t thrive without leadership. Innovation leadership is emerging as a primary need of today’s businesses. Does your present team contain potential innovation leadership? It’s likely if you take time to identify them.?. It isn’t enough to have an outstanding leadership team today.

How To 198

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Racing the Calendar: Inside New Balance’s Test Run Project

Innovation Leader

The traditional process for creating a shoe takes 18 months. New Balance’s new record, as a result of their Test Run program, is seven months

Creativity is Having Many At Bats


Customized baseball bats, personalized shampoo and dog food formulated for individual dogs — these were just some of the ideas that Netflix co-founder, Marc Randolph, pitched to Reed Hastings, before coming upon the idea that would eventually become the streaming service we all know and love today

“Entrepreneur” and “Innovator”: Same or Different?

Values Centered Innovation

Words matter. Their meaning has an impact on how we live and work. For example. . Do the words “creativity” and “innovation” mean the same thing, or something different? Do “entrepreneur” and “innovator” mean the same thing, or something different?

Dual Innovation at a Glance

Integrative Innovation

Why Smoking Costs Employers More Than They Realize

Your employees are smoking, and at a cost of $7,000 per year for each employee who smokes, that adds up - fast! This free report will show you how an effective cessation program pays for itself.

Emotional advertising can lift sales as much as 23%, but marketers are missing the mark


Originally published in Atlanta Business Chronicle. By Mary Johnson – Contributor. After more than 40 years in marketing and advertising, Louis Sawyer, the chief strategy officer for ad agency Brunner, has come to believe that we are defined by the brands we choose to buy. To prove his point, Sawyer once asked a room full of students at Emory University if they could describe a friend using only brands and have their other friends know who they were talking about.

The Right Use of LCS

Idea Champions

Of all the techniques, Idea Champions has invented and taught since 1987, there is one that continues to be acknowledged as numero uno -- LCS (Likes, Concerns and Suggestions).