Fri.May 20, 2022

Twelve Things You Were Not Taught in School About Creative Thinking

Imagineer7

Synopsis. Aspects of creative thinking that are not usually taught. You are creative. The artist is not a special person, each one of us is a special kind of artist. Every one of us is born a creative, spontaneous thinker.

In Group Bias: Why we prefer people who are similar to ourselves

Idea to Value

More diverse teams have been shown to come up with better ideas than more homogeneous teams. They are also more likely to succeed at continuing to be creative in the long run. So then why is it that so many companies are full of similar-looking people?

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Empathy: The Currency of Human Connection—and Innovation.

Leapfrogging

Having worked with innovation teams from global companies like Visa, Colgate-Palmolive, Kimberly-Clark, Disney, Medtronic and many others, there’s one consistent success factor when it comes to innovation, no matter what you’re doing: it all starts with the customer.

The best job to have in the near future - data strategist

Jeffrey Phillips

As you know if you follow my blog, I generally write about the intersection of strategy and innovation. Increasingly, however, we need to invite data into this mix. As more and more data is generated, it creates new opportunities in the strategy realm and in the innovation realm.

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Demystifying Intent Data to Drive Demand in B2B

Speaker: Ardath Albee, B2B Marketing Strategist and CEO of Marketing Interactions

Acting on intent data when applied to buyer context can be a game-changer for gaining attention by increasing relevance, which drives purposeful engagement toward purchase. But all intent data is not the same. In this webinar, learn the difference between interest and intent, and the best ways to use the right data.

Visibility Planning & Project Prioritization

Moves the Needle

In our last blog pos t we spoke about how the common understanding of Horizon Planning is broken. So, if the model is broken, how do we fix it? Visibility Planning.

The only strategic planning guide you need

Cascade Strategy

Strategies that strike fear in the competition’s heart (and uncontrollable increase in revenue) are not the result of luck

OKR vs KPI: Differences & how to use both

Cascade Strategy

You can’t apply what you don’t understand. And since many leaders are looking at OKR and KPI to apply to their strategies, we decided to write a post on their differences