Decision making in strategic uncertainty
Innovation 360 Group
FEBRUARY 4, 2017
What’s the hardest part of commercialising innovative concepts? Let´s figure it out. First, the Innovation Process consists of four phases; Ideation, Selection, Development, and Commercialization. In our global analytic tool and database, InnoSurvey , we measure the Innovation Capability needed in each an one of this phases. According to our data it turns out that Selection is the phase perceived as most challenging, where organisation generally struggle most with organisation, and are not prope
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