Three HOW MIGHT WE Alternatives That Actually Spark Creative Ideas
Innovation Excellence
OCTOBER 26, 2022
GUEST POST from Robyn Bolton Q: How might we brainstorm new ideas to serve our customers better? A: Have a brainstorming session that starts with “How Might We help customers [Job to be Done/problem]?” If only it were that simple. How Might We (HMW) is an incredible tool (not BS, as some would assert), but we misuse it. We […].
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