Mon.Apr 21, 2025

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Trend Map Strategic Framework Marketing Template

Leapfrogging

What is a Trend Map? A Trend Map is a strategic visual framework that helps marketers identify, organize, and evaluate emerging trends that may impact their industry, customers, or brand. It serves as a tool to track evolving market dynamics , consumer behaviors, technological innovations, and cultural shiftsallowing marketing teams to anticipate change, rather than react to it.

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How to Leverage Haters to Your Advantage

Innovation Excellence

GUEST POST from Greg Satell What can be hardest about change, especially when we feel passionately about it, is that at some point, we need to accept that others will not embrace it. Not every change is for everybody.

How To 113
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The Raccoon at the Picnic: Why Creativity Deserves a Seat at the Table

Carla Johnson

Today is World Creativity and Innovation Day, a time to celebrate that magical, messy, slightly chaotic force that turns “what ifs” into breakthroughs. And yes, its a real day. No, theres no cake (unless you make one shaped like a lightbulb, which I fully support).

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Teach AI to Work Like a Member of Your Team

Harvard Business Review

By reverse engineering your team’s workflow, you can customize generic AI tools to fit your processes.

Tools 22
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From Rigid To Resilient: Why Enterprises Need Modular Commerce Now

Speaker: Benjamin Woll, Tiffany Spizzo, and Jaime Santos Alcón

Enterprise commerce is at an inflection point. Rigid, monolithic platforms slow brands down, but a full replatforming is disruptive and costly. Modular architecture offers a flexible, scalable alternative - allowing enterprise brands to modernize without ripping and replacing their entire stack. Learn how a composable approach helps modernize commerce stacks while maintaining control over critical systems.

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Navigate Success: Key Strategic Planning Project Tools

Leapfrogging

Strategic planning projects are essential for any organization that aims to navigate towards success by setting long-term goals and objectives. These projects can help you ensure that your business remains focused and adaptable in a constantly changing environment. Defining Strategic Planning and Its Benefits Strategic planning is the process of defining your organization’s direction and making decisions on allocating resources to pursue this direction.

Tools 130
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AI Reasoning Models Can Help Your Company Harness Diverse Intelligence - SPONSOR CONTENT FROM MICROSOFT AZURE & NVIDIA

Harvard Business Review

Sponsor content from Microsoft Azure & NVIDIA.

Company 19

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How Financial Inclusion and Health Can Move More People into the Middle Class - SPONSOR CONTENT FROM MASTERCARD

Harvard Business Review

Sponsor content from Mastercard.

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Find Your Potential: The Strategic Planning Project Framework

Leapfrogging

When it comes to driving your business forward, strategic planning is an absolute must. Whether you’re a seasoned project manager or just stepping into the role, having a well-defined strategy can make all the difference. Strategic planning is about setting priorities, focusing energy and resources, ensuring employees are working towards common goals, and adjusting the organization’s direction in response to a changing environment.

Project 130
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The Difference You Can Make in a Recent Grad’s Career

Harvard Business Review

The skills college doesn’t typically teach, and our role in filling the gaps.

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Update Your Approach: Strategic Planning Project Management

Leapfrogging

Strategic planning projects are critical for any organization aiming to achieve long-term goals. As a project manager, understanding the importance and key components of these projects will set you on the path to success. Importance of Strategic Planning in Project Management Strategic planning project management is essential because it ensures that your projects align with your organization’s overall objectives.

Project 130
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Maximizing Profit and Productivity: The New Era of AI-Powered Accounting

Speaker: Yohan Lobo and Dennis Street

In the accounting world, staying ahead means embracing the tools that allow you to work smarter, not harder. Outdated processes and disconnected systems can hold your organization back, but the right technologies can help you streamline operations, boost productivity, and improve client delivery. Dive into the strategies and innovations transforming accounting practices.

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Research: How to Advertise to Distracted Consumers

Harvard Business Review

In a world full of distractions, your best strategy may be to embrace them.

How To 15
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Be a Strategic Planning Pro: Excelling in the Project Process

Leapfrogging

Strategic planning is your roadmap to achieving business goals. It helps you define your vision and set the path to reach it. Having a solid strategic plan ensures that your team is aligned, resources are allocated efficiently, and everyone knows their role in achieving success. Strategic planning acts as a compass, guiding you through business challenges and keeping you focused on your objectives.

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How Do I Define My Personal Brand at Work?

Harvard Business Review

A seasoned professional explores how to align his personal brand with executive leadership.

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Successful Strategic Planning Examples for Inspiration

Leapfrogging

Taking your strategic planning projects to the next level involves understanding successful examples and real-life applications. This section provides practical insights into how strategic planning can be effectively executed. Successful Strategic Planning in Action Strategic planning takes many forms, and successful projects often share common characteristics.

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Campaigns that Click: Practical Personalization Strategies to Boost ROI

Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified

Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.

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Love in the Workplace: What’s Consciousness Got to Do With It?

Tullio Siragusa

Love in the Workplace: Whats Consciousness Got to Do WithIt? In the business world, love might seem like an out-of-place wordtoo soft, too emotional, too personal. But what if we told you that love, in its truest and most conscious form, could be the single most powerful driver of organizational health, innovation, and long-term success? In a recent episode of The Bliss Business Podcast , we sat down with biologist and thought leader David Sloan Wilson to explore the intersection of consciousnes

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Your Secret Weapon: Strategic Planning Project Templates

Leapfrogging

Strategic planning project templates are essential tools for successfully managing your strategic planning efforts. Whether you’re developing a new business strategy or enhancing existing plans, these templates provide a structured approach to achieving your objectives. What Are Strategic Planning Project Templates? Strategic planning project templates are pre-designed documents that help you organize, plan, and execute your strategic projects.

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From Exploration to Execution – Why Half Measures Fail

Faisal Hoque

HOW-TO-OPERATIONALIZE-AI-ACROSS-GOVERNMENT-ENTERPRISES The post From Exploration to Execution Why Half Measures Fail appeared first on Faisal Hoque.

How To 52
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Search Engine Optimization (SEO) Strategy Marketing Template

Leapfrogging

What is Search Engine Optimization (SEO)? Search Engine Optimization (SEO) is the process of improving a websites visibility in organic (non-paid) search engine results. The goal of SEO is to drive more high-quality, relevant traffic to your website by ranking higher for keywords and phrases your target audience is actively searching for on platforms like Google, Bing, and Yahoo.

Marketing 130
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Signal-Based Selling: How to Leverage 4 Key Buying Signals

As prospects define their problem, search for solutions, and even change jobs, they are generating high-value signals that the best go-to-market teams can leverage to close more deals. This is where signal-based selling comes into play. ZoomInfo CEO Henry Schuck recently broke down specific ways to put four key buying signals into action with the experts from 30 Minutes to President’s Club.

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7 Strategic Corporate Innovation Trends in 2025 (And How to Adapt)

innosabi Innovation Insights

The pressure to innovate has never been greater. Yet, many corporate innovation efforts fall short, often due to being reactive, siloed, or misaligned with the emerging trends shaping the future of business. Whether driven by technological advancements or shifts in consumer behavior, theres no denying: the landscape of innovation is evolving rapidly, and the […] Der Beitrag 7 Strategic Corporate Innovation Trends in 2025 (And How to Adapt) erschien zuerst auf innosabi.

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STP (Segmentation, Targeting, Positioning) Model Template

Leapfrogging

What is the STP Model? Why the STP Model is Important in Marketing The STP Model is a strategic marketing framework that stands for Segmentation, Targeting, and Positioning. It is designed to help businesses identify their most valuable customers, tailor messages to their needs, and establish a unique market position that differentiates them from competitors.

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TAM (Total Addressable Market) Analysis Marketing Template

Leapfrogging

What is TAM (Total Addressable Market)? Total Addressable Market (TAM) refers to the overall revenue opportunity available to a product or service if it achieved 100% market share in its target market. It represents the maximum demand for a business offering, assuming no constraints on competition, pricing, distribution, or market readiness. TAM is typically expressed as a dollar figure the total size of the pie your business could capture in an ideal scenario.

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