Sat.Mar 31, 2018

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The Eco Lux Trend – Is Your Brand Missing Out?

Innovation Excellence

Like it or lump it, the “eco” market is not going anywhere. 66% of global consumers say they are willing to pay more for sustainable brands (Bain & Company). Despite global economic instability, last year the luxury market grew by 5% to an estimated €1.2 trillion globally (Bain). And Europe regained its place as the.

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The 10 Personas of an Effective Brainstorm Facilitator

Idea Champions

Allow me to make a wild guess. You have participated in more than a few brainstorm sessions in your life. Yes? And allow me to make another wild guess. Many of those sessions left you feeling underwhelmed, over-caffeinated, disappointed, disengaged, and doubtful that much of ANYTHING was ever going to happen as a result of your participation. Yes, again?