Thu.Mar 26, 2020

5 innovative solutions to combat Coronavirus developed by creative companies

Idea to Value

Necessity is the mother of invention. This famous saying is especially true right now, as the world is struggling to contain the spread of the COVID-19 Coronavirus. However, some companies and creative individuals have already come up with innovative solutions to the problem.

Innovation, NASA-Style: 1% Inspiration, 99% Perspiration


NASA’s need for innovation is near-constant. NASA has driven technological innovation in ways that might surprise you. The space program has delivered innovation everywhere from food safety to materials science to medicine. NASA didn’t get there by luck or sheer intellect.

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Innovation fails because humans have emotions

Idea to Value

A while back, one of my consulting partners from another office asked me to review their client’s innovation process. Their team had been engaged to review why their innovation process was not delivering results.

Having a company vision is great, but if you set objectives and key result metrics with this OKR template you will fare much better.


Sometimes big visions can be powerful motivators to drive people, but clear objectives and metrics deliver results. I’ve worked with some of the world’s most innovative startups and big companies for over 25 years. In that time, I’ve seen leaders and teams become enamored with the idea of building their own “disruptive” future visions.

ABCs of Data Normalization for B2B Marketers

Data normalization. It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. In this eBook, we’ll break down the ins and outs of data normalization and review why it’s so critical for your marketing strategies and goals!

This Company Is Making Texting With Your Doctor the New Normal

Entrepreneur - Innovation

Vermont-based startup OhMD is making HIPAA-compliant texting free for medical practices across America and accelerating the ubiquity of telemedicine. Crisis Management

How About COVID-19 AND the Economy?


Many conversations about our fight against the Coronavirus imply that combating the virus is unnecessarily destroying the economy. Or, said another way, to preserve the economy, we need to relax our fight against the virus


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Leading Dual-Use Companies Through the COVID Crisis



#1,613 – The Hygiene Hand

Greatest. Idea. Ever.

Over the last few weeks I’ve done a good job of keeping to myself and social distancing but I still fear going outside. Still fear opening doors, pumping gas, and doing any number of things that require me to touch shared surfaces in public places.

Tools 53

Developing and Scaling a New System for a Non-Profit Serving Seniors in their Homes


About this Client. Our client is the leadership organization supporting the more than 5,000 community-based programs across the country that are dedicated to addressing senior isolation and hunger.

The Future of Education – how to build future-ready education


What do we have to learn today to be prepared for tomorrow? What skills, what knowledge will we need in the future to be able to succeed in the working world?

How To Create A Movement To Drive Transformation In Your Company Or Industry

Speaker: Greg Satell

Everybody has something they’d like to change, whether it is a problem in their organization, their industry, their community or society at large. But how can you get your ideas for change to take hold beyond a small circle of likeminded people? What you need is a cascade: small groups that are loosely connected but united by a common purpose. When they synchronize their collective behavior as networks, they become immensely powerful. A business model is disrupted, an industry is remade, the preceding order is no more and the world is transformed.

#1,614 – Quarantourney

Greatest. Idea. Ever.

When March Madness was canceled and turned into March Sadness there were some people joking about an alternative: a virtual tournament. Matchups simulated by video game software and aired for the world to see.

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Mitigating Risks to Your Business in Times of Uncertainty

New Markets Advisors

A few years ago, I developed a framework for finding, testing, and mitigating risks and uncertainties in periods of volatility. The idea… Continue reading on New Markets Insights ». strategy innovation uncertainty market-research business

#1,611 – The Bidetmega 400

Greatest. Idea. Ever.

The biggest surprise outcome of the global pandemic: toilet paper getting hoarded like nobody’s business. But you technically don’t need toilet paper. At least you wouldn’t if you had a bidet.