The Business Case for Incremental Innovation
IdeaScale
APRIL 18, 2017
Innovation can start small and snowball over time. Does innovation have to be enormous and grandiose? We often like to fondly remember world-changing innovations as just that, but that ignores all the good ideas that were overhyped, poorly implemented, and quickly forgotten. Remember the hype around the Segway? Innovation doesn’t have to be, and sometimes can’t be, massive and world-changing.
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