Sat.Mar 29, 2014 - Fri.Apr 04, 2014

Designing Beautiful Business

Business Innovation Design

They say beauty lies in the eyes of the beholder. And beauty is ascribed to people, objects and situations that bring pleasure. If this is true, in business, pleasure in the eyes of the beholder is the experience customers feel when engaging with your brand.

How Bonuses are Set for Innovation Executives

Innovation Leader

Chief Innovation Officers, VPs of Innovation, Directors, and Innovation Managers explain how their bonuses are calculated, in their own words

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How Innovation Execs Are Paid

Innovation Leader

What’s the average salary for a VP Innovation? What about Directors or Catalysts? Does company size or reporting structure impact pay? Find out in our compensation survey

VC the GE Way: Lessons from the Firm’s Strategy

Innovation Leader

GE chief executive Jeff Immelt called a meeting in 2012 to rethink the company's investing strategy. The result was the creation of a new GE Ventures team

ABCs of Data Normalization for B2B Marketers

Data normalization. It’s not a far stretch to suggest that the topic isn’t exactly what gets marketers excited in their day-to-day workflow. However, if lead generation, reporting, and measuring ROI is important to your marketing team, then data normalization matters - a lot. In this eBook, we’ll break down the ins and outs of data normalization and review why it’s so critical for your marketing strategies and goals!