Positive Deviance vs. Best Practices
Hutch Carpenter
MAY 20, 2014
Over time, I’ve seen people write disparagingly about the use of best practices in innovation. A recent example of this comes from Paul Martin in Say ‘Best Practice’ again, I dare you. As Paul notes: For me the term ‘Best Practice’ conjures up images of a race toward uniform mediocrity, led by those who follow the crowd. I understand his position.
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