Sat.Nov 09, 2019 - Fri.Nov 15, 2019

How Insights Executives at Three Big Brands are Driving Innovation

New Markets Advisors

I spent last week at The Market Research Event (TMRE) in Las Vegas, talking to Insights and Innovation professionals about the challenges… Continue reading on New Markets Insights ». innovation jobs-to-be-done customer-experience market-research marketing

5 Steps to Brainstorm the Future of Your Market

HYPE Innovation

This is the second blog post in HYPE's series on the ten most-often-asked questions about strategic foresight.

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Focus on the Problem, not the Customer’s Request

Destination Innovation

Image by William Iven from Pixabay. The best innovations solve real problems. They provide solutions that customers are prepared to pay money for. So it seems to make sense that we should listen carefully to customer requests. But this can be a mistake.

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The Secrets to Effective, Efficient Ideation

Innovation Excellence

We all want to win the never-ending race for great, effective, profitable new ideas. We want these ideas without a huge effort, without a huge risk and without a huge investment.

The Best Sales Forecasting Models for Weathering Your Goals

Every sales forecasting model has a different strength and predictability method. It’s recommended to test out which one is best for your team. This way, you’ll be able to further enhance – and optimize – your newly-developed pipeline. Your future sales forecast? Sunny skies (and success) are just ahead!

Designing Strong Experiments

Franziska Beeler and Tendayi Viki

When testing our business ideas, choosing the right experiment is just the beginning. After we have chosen our experiment, it’s important that we spend some time designing it well.

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Why Your Innovation Team Needs Both Big-Picture and Granular Thinking

IdeaScale

Looking to the horizon is a good thing, but also just the start.?. The devil is in the details.” Look at the forest, not the trees.” These two aphorisms are thrown around constantly when discussing innovation strategy, and at first, they seem contradictory.

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How I used Board of Innovation’s tactics to launch a startup

Board of Innovation

Former innovation consultant Zygi Krupskis talks about how he used what he learned working here to co-found the startup, Persy Booths. The post How I used Board of Innovation’s tactics to launch a startup appeared first on Board of Innovation. All Inspiration

Spotless: An Innovation Roadmap

InnovationManagement

Bridie Scott is an Innovation Manager at Spotless and she’s taken the business on a journey from a large-scale company with big goals to a company that is listening to and empowering all of their frontline employees in the innovation process.

Drive Out Fear for innovation to Flow

Innovation Excellence

The primary impediment to innovation is fear, and the prime directive of any innovation system should be to drive out fear. A culture of accountability, implemented poorly, can inject fear and deter innovation.

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The Hard-to-Abate sectors need innovation solutions to reach Net-Zero Co2 Emissions

Paul Hobcraft

Source: [link]. I have been looking at those Hard-to-Abate sectors for reaching Net-Zero Co2 Emissions like the cement, steel, plastics, aviation, shipping, and heavy road transport within our need for a global energy transition.

11 Ways to Make a Short Remote Design Thinking Project a Success

You can achieve a huge amount in a short period with a virtual design thinking project. While some teams want to come together for several weeks or months to tackle a challenge, others want to run short, sharp projects to find a quick solution. And with the right preparation, attitude, and structure in place, that's totally possible.To help make sure your short innovation projects are a success, download this free guide from the team at Sprintbase, a virtual design thinking platform, to learn their top tips.

4 Things To Know About How Technology Will Evolve Over The Next Decade

Digital Tonto

Over the next ten years, we’re likely to see nascent technologies hit their stride and create completely new industries. The time to prepare is now. Related posts: Materials Science May Be The Most. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

Innovation Management: What Does Success Look Like?

IdeaScale

Success in innovation management is all about exploration.?. While the term innovation isn’t exactly esoteric, it can be hard to pin down. What is innovative and what isn’t? The answer isn’t black and white. What qualifies as successful innovation management? Coming up with an idea that others like?

Exclusive: Overcoming innovation roadblocks (Part 2)

Adam Zuchetti

How to Be a Compensated Connector

Innovation Excellence

It seems more and more people are becoming part of the gig economy, either part-time or full time, and 1099 docs are no exception. Building a network has a lot of tangible and intangible benefits. The most obvious intangible one is you get to make more money and meet a lot of interesting people you.

The D&I Garden: Seeds of Innovation that Grow into Creative Breakthroughs

Speaker: Donald Fan, Senior Director of the Global Office of Culture, Diversity & Inclusion at Walmart Inc.

In the digital era, rife with uncertainty and ambiguity, innovation plays an essential role in sustaining organic growth and outperforming the global competition. Research proves time and again, there exists a robust bond between innovation and diversity & inclusion (D&I); our challenge is to help our leaders understand how to plant the seeds of innovation in the fertile D&I garden in order to drive a strategic and competitive advantage from the office and in the digital landscape.

Accountability Is a Team Sport

Tullio Siragusa

Accountability Is a Team Sport. Personal accountability is about being responsible for your decisions, actions, attitude, reaction, communication, and relationships. It is rooted in the belief that you are the controller of your life. You own your promises and commitments and the outcomes.

How to Identify Leaders among Your Staff

IdeaScale

Innovation can’t thrive without leadership. Innovation leadership is emerging as a primary need of today’s businesses. Does your present team contain potential innovation leadership? It’s likely if you take time to identify them.?. It isn’t enough to have an outstanding leadership team today.

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What to Do About the Change Back Reaction

Erin (Pink) Mosley

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Creative Clarity: Finding Focus in the Midst of Ambiguity

Innovation Excellence

I had the opportunity recently to hear Jon Kolko, Partner, Modernist Studio give a Keynote at the Back End of Innovation (BEI) conference on Creative Clarity: Finding Focus in the Midst of Ambiguity. Jon started out by discussing the myth of creativity and how it becomes mystified in the workplace.

Why Smoking Costs Employers More Than They Realize

Your employees are smoking, and at a cost of $7,000 per year for each employee who smokes, that adds up - fast! This free report will show you how an effective cessation program pays for itself.

The Boring Parts of Digital Innovation, or 3 Reasons Why Testing Matters

InnovationManagement

When it comes to innovation in an enterprise setting, the majority of attention usually goes to all the exciting things. The bold ideas, the grand technological possibilities, the potential benefits of digital and structural transformation, the trailblazing.

Testing Business Ideas: Out Now!

Strategyzer

“When I have a business idea, I want to be able to rapidly test it, So that I don’t build something nobody wants.". Tools Testing Books

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How To Bring An Innovation Culture To Life

Tendayi Viki

The Gladwell Trap

Innovation Excellence

I recently bought a book that I was really excited about. It’s one of those books that’s created a lot of buzz and it was highly recommended by someone I respect. The author’s pedigree included Harvard, Stanford, McKinsey and a career as a successful entrepreneur and CEO.

B2B Pocket Playbook: End-to-End Guide to Sales Enablement

Sales enablement is the strategic process of providing sales teams with the content, guidance, and mentorship needed to engage targeted buyers. It’s all about equipping sales professionals with the tools they need to put their best-selling foot forward. And if sales teams want to continuously sell better -- and faster -- their sales enablement process must have a game-winning strategy. It's time for you to start selling smarter - and hitting your sales number - with the best B2B database in the market. Get started today.

Vision for 2020: 5 Innovative Marketing Strategies to Try Out in the New Year

InnovationManagement

With each new year, marketers think about the success and failures of the current year, as well as what they're going to do better during the next. The post Vision for 2020: 5 Innovative Marketing Strategies to Try Out in the New Year appeared first on Innovation Management.

Why Parts of Africa Are More Open to Technological Advances Than the U.S.

Entrepreneur - Innovation

Sometimes there's a hometown disadvantage, according to one tech entrepreneur who launched her product first in Kenya. Innovation Now

Getting Innovation Started

Innovation Leader

How can teams set innovation initiatives up for success? To get best practices, we sat down with guests from Marriott, Comcast NBCUniversal, and Innosight

Exploring and Exploiting for Innovation (Part 1)

Innovation Excellence

In so many ways it often feels like innovation is both wholly new, and ancient at the same time. Tools that we use to innovate aren’t new, in fact many are very old, but put to appropriate use they help us create miraculous new things. Too often we distrust old tools or methods, thinking that.

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Pressure Points: How to Ensure Your B2B Pipeline Passes Inspection

This eBook highlights best practices for developing a pipeline management process that helps sales leaders and their team C.L.O.S.E (you’ll see what we mean in this eBook) more revenue through data-driven prospecting, stage analysis, and subsequent sales enablement.

How Does the Sharing Economy Motivate Technology Startups?

InnovationManagement

Technology startups can get motivated by offering solutions to the sharing economy companies and utilising the services offered by them. The post How Does the Sharing Economy Motivate Technology Startups? appeared first on Innovation Management. Trend Alert

Paid Advertising Isn’t The Only Way To Grow A Business

Game-Changer

I recently joined a chat of entrepreneurs and a person brought up the topic of business growth. Specifically, she said that someone who is not willing to spend money on advertising to grow a business is not an entrepreneur. I think her comment is biased, she runs a social media agency, and ignorant. Let me explain… A business I had some years ago, Blu Maya, we helped brands create word of mouth through brand experience.

25 Recent Data Points and Charts for Innovators in Large Organizations

Innovation Leader

This presentation includes 25 charts, graphs and rankings—all published in 2018 or 2019—that are relevant to people working on innovation and R&D initiatives in large organizations.

Customer Requests are Signals not Signposts – Focus on the Problem

Innovation Excellence

The best innovations solve real problems. They provide solutions that customers are prepared to pay money for. So it seems to make sense that we should listen carefully to customer requests. But this can be a mistake. In the famous words of Steve Jobs, “It isn’t the customer’s job to know what they want.” The customer. Innovation Customers signals

Marketing-Led Post-COVID-19 Growth Strategies

Businesses are laying off workers, shutting their doors (some permanently), and struggling to react to the radical destruction that coronavirus (COVID-19) is doing to our society and communities. Most have already sustained massive damage, and we still have yet to see the scope of impact of the global pandemic that has upended the globe. Any return to normalcy may seem far-off, but sales and marketing are on the front lines of restarting the economy. When the dust settles, we have a responsibility to turn our shock and grief into fierce determination, and lead the charge of responsible, strategic, sustainable future growth. However, there’s no team better suited to lead that charge than the marketing department. Marketers are uniquely positioned to provide creative solutions to aid their organization in times of change and chart a course for navigating success.