2014

How to Design for Outcomes

Tim Kastelle

It’s always a bit dangerous to be “inspirational.” ” The problem is that inspiration doesn’t always lead to action – and that’s what we ultimately want. This is a lesson that Timothy Prestero and his organisation Design that Matters learned painfully. In 2010, DtM came out with an incubator designed for use in developing countries that won a ton of awards.

Design 213

4 Open Innovation Models for Startups and Corporates to Work Together

Rocketspace

Corporate Innovation Working With Startups

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Case Study: Envato Website Redesign

Matthew May

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Top 25 most influential Innovation Blogs & Experts: 2014

Improvides

If you want to stay on the cutting edge of innovation insight and techniques, then these are the blogs and experts you need to follow in 2015 2014 has been an excellent year for the spreading of insights around what makes innovation and creativity around the workplace. The proliferation of blogs, LinkedIn groups, podcasts and […]. Originally published at Top 25 most influential Innovation Blogs & Experts: 2014. Blog articles blog creativity expert innovation

The Best Sales Forecasting Models for Weathering Your Goals

Every sales forecasting model has a different strength and predictability method. It’s recommended to test out which one is best for your team. This way, you’ll be able to further enhance – and optimize – your newly-developed pipeline. Your future sales forecast? Sunny skies (and success) are just ahead!

When Information Design is a Matter of Life or Death

Boxes and Arrows

In 2008, Lloyds Pharmacy conducted 20 minute interviews 1 with 1,961 UK adults. Almost one in five people admitted to having taken prescription medicines incorrectly; more than eight million adults have either misread medicine labels or misunderstood the instructions, resulting in them taking the wrong dose or taking medication at the wrong time of day. In addition, the overall problem seemed to be more acute among older patients.

The Four Parts of a Minimal Viable Product

Grasshopper Herder

Isn''t an MVP just a bare bones product? If people sign up for our MVP, that means we''ve got Product/Market Fit, right? Nope. A real MVP has four critical parts. Lean Startups Minimum Viable Product Product/Market Fit product/market fit storyboarding

More Trending

A CIO fights to keep his tech options open

BPI Thought Leadership Media Coverage

Consolidation among tech vendors leaves users with fewer choices and less leverage at the negotiating table.& & In today's IT market, vendors tell users that engineered, converged and highly integrated systems deliver the greatest efficiency. But some users believe a heterogeneous environment is the best path to savings

Talk-n-Tweet | Collaborative Innovation at Scale

Hutch Carpenter

Previously, I’ve described Why Crowdsourcing Works. Crowdsourcing is a case where you get many people who don’t one another collaborating toward a defined outcome. To reiterate the principle points about the value of crowdsourcing: Diverse inputs drive superior solutions. Cognitive diversity requires spanning gaps in social networks. Simple enough, yet actually a rich field for work and analysis.

10 Awesome Lessons on Innovation from Great Explorers

Gijs Van Wulfen

This advertisement ran in a London newspaper in 1913. Could you have imagined answering it? If you did, you are a real innovator. Besides you, over 1000 men did. They were hoping to be chosen for an Antarctic exploration led by Sir Ernest Shackleton. He gained fame for his 1909 expedition to the South Pole. When I read this ad in one of my travel books it struck me that 100 years later this could have been and ad for an innovation project.

Open Innovation: A 2014 Research Agenda

Open Innovation

One of the main goals of the Chesbrough/Vanhaverbeke/West 2006 book was to shape the research agenda of the open innovation. Our final chapter was immodestly entitled “Open innovation: a research agenda” (West, Vanhaverbeke and Chesbrough, 2006). According to Google it has 189 cites — not the most influential chapter in the book (which is Chesbrough, 2006) — nor as well cited as key lit reviews (e.g. Dahlander & Gann, 2010), but still not bad for a book chapter.

11 Ways to Make a Short Remote Design Thinking Project a Success

You can achieve a huge amount in a short period with a virtual design thinking project. While some teams want to come together for several weeks or months to tackle a challenge, others want to run short, sharp projects to find a quick solution. And with the right preparation, attitude, and structure in place, that's totally possible.To help make sure your short innovation projects are a success, download this free guide from the team at Sprintbase, a virtual design thinking platform, to learn their top tips.

Innovation Success Requires Integrated Approaches

Integrative Innovation

The resonance to my recent post on integrating Lean Startup and Design Thinking features to a combined process has been stunning. It really seems to have hit a nerve! Interestingly, it looks like others support the idea of balancing and combining elements of both innovation approaches, too. A couple of days after having had published my post, Paolo Lorenzoni from IDEO confirmed the complementary nature of Lean Startup and Design Thinking.

Open Innovation Brief: Pearson and Verold Partner to Take Education 3D

Rocketspace

Last week, I had the pleasure of sitting down to speak with Ross McKegney , founder and CEO of Verold , a startup participating in the Pearson Catalyst accelerator , for a behind the scenes look at what it's like to partner with Pearson. Corporate Innovation Working With Startups

How Videos Can Help Promote Your Business

Matthew May

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Video 100

TEDx Talk: The science of improving your brain’s creativity

Improvides

TED has just uploaded the video of my recent speech at TEDx Durham University In it, I go through evidence from recent academic studies which shows how everyone has the ability to improve their creativity over time, and what sort of things can help achieve that aim. For those of you who want to know […]. Originally published at TEDx Talk: The science of improving your brain’s creativity. Blog articles creativity imagination neuroscience ted

The D&I Garden: Seeds of Innovation that Grow into Creative Breakthroughs

Speaker: Donald Fan, Senior Director of the Global Office of Culture, Diversity & Inclusion at Walmart Inc.

In the digital era, rife with uncertainty and ambiguity, innovation plays an essential role in sustaining organic growth and outperforming the global competition. Research proves time and again, there exists a robust bond between innovation and diversity & inclusion (D&I); our challenge is to help our leaders understand how to plant the seeds of innovation in the fertile D&I garden in order to drive a strategic and competitive advantage from the office and in the digital landscape.

UX Researcher: A User’s Manual

Boxes and Arrows

This article is a guide on what to expect, and how to get the most from your UX researcher–a user manual, if you will. You will invest a lot in your researcher and you deserve the greatest return. You should have high expectations for this critical component of your UX team, and following the recommendations presented in this article will help maximize your return. A long and prosperous future. Congratulations on hiring a user experience design researcher!

What type of lean startup experiment should I run?

Grasshopper Herder

When I was studying marketing I had an arms length list of research techniques like conjoint analysis, surveys, and focus groups. After I read Four Steps to the Epiphany, there was only one: Get out of the building and talk to customers! At LUXr, Janice Fraser introduced me to a whole new host of tools to gain insight such […]. Lean Startups Product/Market Fit Customer Development experiment design survey

LEAN 87

Thinking Inside The Box

Technology Created

“Industry and determination can do anything that genius and advantage can do and many things that they cannot.” ” — Teddy Roosevelt. You’ve all heard about “thinking outside the box.” ” It’s a tired expression really. “You need to put on your innovation hat! You need to think outside the box!” ” OK, true enough I guess. But actually, we live in a real world with real constraints. We are, truth be told, in a box.

How Corporate Finance Got Its Groove Back

BPI Thought Leadership Media Coverage

In today's volatile marketplace, companies, regardless of their size, are dealing with more complexity than ever before. Global markets, which bring both new opportunities and new competitors, far-flung supply chains that require precise organization, disruptive technology, increasingly empowered customers, and lingering economic uncertainty, which continues to fetter many firms' plans for grow

B2B Pocket Playbook: End-to-End Guide to Sales Enablement

Sales enablement is the strategic process of providing sales teams with the content, guidance, and mentorship needed to engage targeted buyers. It’s all about equipping sales professionals with the tools they need to put their best-selling foot forward. And if sales teams want to continuously sell better -- and faster -- their sales enablement process must have a game-winning strategy. It's time for you to start selling smarter - and hitting your sales number - with the best B2B database in the market. Get started today.

Positive Deviance vs. Best Practices

Hutch Carpenter

Over time, I’ve seen people write disparagingly about the use of best practices in innovation. A recent example of this comes from Paul Martin in Say ‘Best Practice’ again, I dare you. As Paul notes: For me the term ‘Best Practice’ conjures up images of a race toward uniform mediocrity, led by those who follow the crowd. I understand his position. It’s a version of fast-following in a way, where people do not take a fresh look at an activity.

Stop Dropping the Ball

CorporateIntel

I get called frequently to help companies with their brands. Usually this involves helping identify the competitive advantages in products and services, articulating the unique selling proposition around innovations that constitute a customer promise, and then devising a sustainable communications strategy around that promise. That’s the hard part. There is also an easy part.

Crowdsourcing and User Innovation Conference 2014

Open Innovation

The 2014 "Open and User Innovation Conference" is over and Academy is about to begin. Before I get two immersed in AOM, let me offer a few belated insights about #OUI2014 and why it remains relevant — and (I argue) central — for OI and UI scholars. By many measures, today OUI is the world’s best innovation conference.

Customer Orientation Effects on Innovation

Integrative Innovation

There is a lot of dicussion around how customer orientation effects innovation. The most extreme assertion is to “ignore the customer” in order to not becoming distracted from true innovativeness by getting too close to customers, limiting innovation to incremental new offerings. A research paper by V. Govindarajan, P. Kopalle and E. Danneels studies the effects of customer orientation on a firm’s innovativeness.

Pressure Points: How to Ensure Your B2B Pipeline Passes Inspection

This eBook highlights best practices for developing a pipeline management process that helps sales leaders and their team C.L.O.S.E (you’ll see what we mean in this eBook) more revenue through data-driven prospecting, stage analysis, and subsequent sales enablement.

Open Innovation Brief: Pearson and Verold Partner to Take Education 3D

Rocketspace

Last week, I had the pleasure of sitting down to speak with Ross McKegney , founder and CEO of Verold , a startup participating in the Pearson Catalyst accelerator , for a behind the scenes look at what it's like to partner with Pearson. Corporate Innovation Working With Startups

Role of Size in Logo Design

Matthew May

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Contrary to popular belief, Lorem Ipsum is not simply random text. It has roots in a piece of classical Latin literature from 45 BC, making it over 2000 years old.

Design 100

That cup of coffee is killing your creativity, kid

Improvides

That morning cup of coffee may be doing you more harm than good. It is certainly affecting your creativity. What’s the first thing you do when you get to work? Even before you open your email inbox and look through all those requests from managers and colleagues? For a large proportion of people, the very […]. Originally published at That cup of coffee is killing your creativity, kid. Blog articles caffeine coffee creativity sleep

Five Things They Didn’t Teach Me in School About Being a User Researcher

Boxes and Arrows

Graduate school taught me the basics of conducting user research, but it taught me little about what it’s like working as a user researcher in the wild. I don’t blame my school for this. There’s little publicly-available career information for user researchers, in large part because companies are still experimenting with how to best make use of our talents.

Data 87

Marketing-Led Post-COVID-19 Growth Strategies

Businesses are laying off workers, shutting their doors (some permanently), and struggling to react to the radical destruction that coronavirus (COVID-19) is doing to our society and communities. Most have already sustained massive damage, and we still have yet to see the scope of impact of the global pandemic that has upended the globe. Any return to normalcy may seem far-off, but sales and marketing are on the front lines of restarting the economy. When the dust settles, we have a responsibility to turn our shock and grief into fierce determination, and lead the charge of responsible, strategic, sustainable future growth. However, there’s no team better suited to lead that charge than the marketing department. Marketers are uniquely positioned to provide creative solutions to aid their organization in times of change and chart a course for navigating success.

Templates Suck, Here’s Our Lean Startup Template

Grasshopper Herder

Every few weeks, someone asks me if there’s a template that they should use to define their lean startup experiments…and I say no. I’m not a big fan of templates in the broad sense of a one size fits all template to define experiments regardless of the context. I am a huge fan of having […]. Lean Enterprise Lean Startups Managing Entrepreneurship experiment design metrics templates

LEAN 84

The Difference Between ‘Can’ and ‘May’

Technology Created

There’s a great scene in the movie Avalon where the young protagonist Michael (played by Elijah Wood) is in a classroom being taught the grammatical difference between the words “can” and “may.”. Teacher: “’Can’ is whether you’re capable of doing something. May’ is asking for permission.”. Michael: raises his hand. Teacher: “Yes Michael?”. Michael: “Can I go to the bathroom?”. Teacher: “Michael, do you want to repeat that question?”.

Konica Minolta interview

Xplaner

I recently had the pleasure of being interviewed by Paul Chaplin of the Konica Minolta Business Innovation Group. This was one of three interviews on innovation. The published interview, which is edited, can be found on Vimeo. Below is the unedited interview which goes into more depth. Blog posts Videos

Enterprise gamification…yes or no? Twitter #innochat Thursday May 22

Hutch Carpenter

What do you think about gamification for the enterprise? Smart innovation that helps deliver results? Or horrible idea that treats people as Pavlovian animals? Well, this week’s #innochat will examine that question. innochat ? What’s that, you ask? innochat is a weekly conversation that takes place on Twitter, covering topics related to innovation.

How ZoomInfo Helps Overcome the Top Pain Points of Inside Sales

Recent digital transformation has shifted the B2B landscape by ushering in the era of buyer empowerment. With more access to user reviews, analyst opinion, and industry research, decision-makers are more informed than ever while navigating what is now known as the “buyer’s journey.”