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The Marketing Impact of Content Strategy: A Data-Driven Roadmap to Engage Your Audiences

Brunner

This is where content strategy comes into play. Instead of guessing what topics to cover and formats to use, you can develop a well-researched content strategy framework, grounded in data, to determine the right channels, the right formats, and the right target audiences for our content. What is content strategy?

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Top Strategies to Prioritize Features for Innovation Teams

IdeaScale

Innovation management is a tough job. And now they have to figure out which features should be prioritized for their innovation roadmap, too? In this blog, we will recommend strategies for choosing the best features for your innovation roadmap along with the do’s and don’ts of feature prioritization. . Kano Model.

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Overcoming Organizational Change Fatigue: 5 Strategies That Work

IdeaScale

When employees are overwhelmed by too much change, consequences can include lower employee engagement, higher absenteeism, and in extreme cases, greater turnover. Preventing and overcoming organizational change fatigue requires employing fundamental best practices of change management. Here are five strategies that are helpful.

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Spotless: An Innovation Roadmap

InnovationManagement

Bridie Scott is an Innovation Manager at Spotless and she’s taken the business on a journey from a large-scale company with big goals to a company that is listening to and empowering all of their frontline employees in the innovation process. The post Spotless: An Innovation Roadmap appeared first on Innovation Management.

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Measuring Innovation Performance

Why do only a third of the organizations worldwide have formal innovation metrics in place despite accepting that innovation is critical to survival? Download this eBook to learn about the 5 basic principles that guide every successful innovation process.

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Tackling Digital Transformation Challenges with Ease: Strategies for Success

Tullio Siragusa

Tackling Digital Transformation Challenges with Ease: Strategies for Success The digital transformation journey is essential for businesses to remain competitive and relevant in today’s fast-paced, technology-driven world. To overcome this challenge, businesses should develop a clear roadmap.

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The Importance of Listening When Developing a Product Roadmap

Anaqua

When it comes to product strategy and development at Anaqua, the key word is LISTEN. The product roadmap process at Anaqua is always iterative. In developing the Anaqua roadmap for the next 18-months, we launched customer and market surveys, reaching out separately to senior IP professionals in corporations and law firms.

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