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What is Product Development? Definition, Examples, Process and Strategies

IdeaScale

What is Product Development? Product development is defined as the process of creating new products or improving existing ones to meet the needs and wants of consumers. It involves various stages from conception to market launch, including ideation, research, design, prototyping, testing, and manufacturing.

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Finding the Ideation and Product Development Balance

IdeaScale

At some point, you have to stop ideating and start putting those ideas into production. But for many businesses, finding the line between ideation and product development can be tricky. This is an extreme example, but we’re using it to emphasize one of the bigger concerns about ideas vs. product development.

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How Rene Girard’s Memetic Theory Affects New Product Development

helloFUTURE

New product development is an essential process for any business. A company’s success largely depends on its ability to innovate and bring new products to the market. In recent years, a new perspective has emerged in product development, based on the theories of French philosopher Rene Girard.

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Turn the Tables on Product Development Disruptions

Planview

Disruptions to effective product development are constant but don’t need to be detrimental to an organization’s ability to deliver innovation with speed and maintain a healthy ROI. Suppose organizations make adaptability a cornerstone of their product development strategy and overall culture.

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How to Set Up an Ideation Session that Delivers Breakthrough Results

Flying Fish Lab

If you want to come up with the next big thing (of course you do), you need to know how to run a proper ideation session. Every great product or service in the market today started out as an idea in someone’s head, and it was brought to life by a group of creative, motivated, and inspired people. But it’s easier said than done.

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How to Set Up an Ideation Session that Delivers Breakthrough Results

Flying Fish Lab

If you want to come up with the next big thing (of course you do), you need to know how to run a proper ideation session. Every great product or service in the market today started out as an idea in someone’s head, and it was brought to life by a group of creative, motivated, and inspired people. But it’s easier said than done.

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How to Speed Up Your New Product Development Process by 30%

Innovation 360 Group

A new product development process that works at lightning speed requires new ways of working plus new ways of innovating. In this post we will cover how to: Cut your development cycle time and free up working capital. Thinking about how to invest in the different horizons is like investing in the stock market.