To Innovate: Learn, Scaffold, Ideate

Gregg Fraley

But, for the most part it’s difficult to create something truly novel and useful if you don’t understand the situation, context, market, area, the domain. Some would call this market research, and by all means do that, but I think it goes deeper. Facilitators who scaffold well are master innovation facilitators and their projects achieve better results. The key is to get creative with how your organize your innovation projects. This done before ideation.

An Innovation Market Can Find Your Next Winner

Destination Innovation

How do you choose which of your great ideas should get the money and people needed to bring it to market? But if you do not have such an app or you just want something more immediate and engaging then try setting up an innovation market. When people have seen all the presentations they vote – in secret so that no-one can see which is currently the most popular project. The post An Innovation Market Can Find Your Next Winner appeared first on Destination Innovation.

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Seven Essentials of an Effective Innovation Project Manager

Gregg Fraley

Outsourcing innovation project management might be the most strategic money you spend this year. What I hear from top management: “we don’t have the time or resources for innovation projects, we’ll start later this year.” They know that they have to get projects underway, and managed efficiently, in order to fill the new product pipeline. One solution, not a new one, is to outsource innovation project management.

Design Thinking and Scrum: taking your projects to another level


The key factor to help you leverage your business may be the combination of project management methodologies, such as Design Thinking and Scrum. In this methodology, the consumer’s opinion is fundamental to avoid risks in every project: when the result focuses on the client’s mind, respecting their experiences, desires and challenges, the gap where errors may occur becomes much smaller. This format minimizes risk, reduces rework, and makes project management more productive.

Measuring Innovation Performance

to market. projects moving. right behavior, activities, and projects. Investments made Innovation projects started Development spend Tests conducted Organizational growth % of spend on new products Studies conducted. pipeline, innovation revenue (after product goes to market), and EOP lift (External Operating. evaluated for feasibility & market. better ideation. communication and marketing, or a lack. Ideation ratea.

Top 12 ideation techniques to brainstorm your way to new ideas


Does your ideation session with your teammates turn into just another meeting with a few people squabbling and the rest keeping quiet? How do you enhance the likelihood of having successful ideation sessions? While producing new ideas might not be difficult considering how frequently ideas come and go, producing great ideas often requires some inspiration and implementing some scientifically proven techniques of ideation. Techniques That Encourage Ideation.

Ideation Collaboration Software – Did you know your innovation software is an amazing collaboration system?


Ideation Collaboration Software: Killing three or more birds with one software. We often find that our prospects and clients are amazed that our innovation software platform replaces or can replace what they need in an ideation collaboration software, killing three or more birds with one software. Here’s how… Ideation Collaboration Software: Unlimited collaboration projects. Ideation Collaboration Software: A collaboration platform that leads to innovation.

Case Study: Regional SME Development Project Brings Innovation Lift to Manufacturing Hub

Innovation 360 Group

These businesses are close to the action and markets, allowing them to easily adopt a need-seeker approach, a strategy highly correlated with radical innovation, the kind that shakes up markets and innovates from the inside out—from operations and processes though to business models and products. The EU funded-development project was launched in 2016 with 8.2 Together with a financial audit and analysis of market position with PESTLED360, a software-based analysis tool.

How Vodafone produced service innovation from their marketing campaign


The multinational telecommunication company had novel thoughts for revamping the marketing plans for its youth-focused package, Vodafone You. Beyond being hip and trendy to appeal to young customers, the Vodafone marketing team realized that to establish a deeper connection with Generation Z, they need to tap into the characteristics and values of these digital natives, being: a passion for entrepreneurship, co-creation, openness, and self-fulfillment.

Nine Questions CEO’s Should Ask About Innovation

Gregg Fraley

I replied “you need to be thinking about project cycles and measures.” I added my punchline, “because if you’re not doing projects you’re not doing innovation.” After a bit of gab about projects, Design Thinking, and other industry buzzwords, I promised to get back to him with a more thoughtful answer — and then I changed the topic! My “projects” reply is a cocktail party answer. If you’re not doing projects, start.

Digital Technology MoshPit

Gregg Fraley

Discover Ideas for Long Term and Tactical Innovation Projects. Chicago, IL, August 1, 2018 — The MoshPit Innovation Service is an innovation project discovery service marketed by GFi (Gregg Fraley Innovation). MoshPit has teams combine new technology with existing processes, products, IP, market insights, and services, in an exhaustive way. Ideas for innovation projects emerge from the intensive sessions.

How to Speed Up Your New Product Development Process by 30%

Innovation 360 Group

Thinking about how to invest in the different horizons is like investing in the stock market. When investing in the stock market you need to consider each stock’s volatility. If you only invested in ‘safe’ stocks, you would seldom grow more than the average expected of the market, and perhaps less. However, to beat the market you also need to find other shares that will likely grow and bring higher returns, but they will have less certainty.

What Is Business Intelligence?

Collective Innovation

This can include information about the company internally, customer information, market information, sales velocity, competitive information and numerous other metrics. Business Intelligence turns your data into actionable information allowing you to make decisions that increase the likelihood of successful new products, sales programs and marketing efforts. This should include operational data, marketing information and sales revenue.

What Is An Innovation Sprint And Why You Might Need One?

Innovation Excellence

Companies need to move faster to get viable ideas into the market ahead of the competition. Often with ideation, so much time is spent conversing and exploring the barriers in an initial concept that the idea is never even given a chance to be explored.

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Innovation is the Most Potent Form of Leadership Development

Idea to Value

After working with more than 100 clients, we have noted one of the most critical factors in the success of an innovation project: if you outsource all of the work on your innovation projects, they will fail. a contextual understanding of the market. methods for analyzing primary market research data. mastering the creation and facilitation of ideation sessions. market testing of prototyping. You can’t outsource the important things.

Invest in Innovation Skill Building

Gregg Fraley

I thought by this year in history (2016) everyone in the business world would have a clue as to how to do ideation (aka brainstorming) properly. Training in basics like brainstorming, but also more advanced concepts like innovation cycle management, frameworks, and facilitation of innovation teams and projects. Well for one, groups I’ve witnessed routinely start ideation with vague questions — which pretty much dooms the session.

The Stages of Innovation. Where Are You and What Does That Mean for You?


But there just wasn’t a market for the idea, as cool as it was, so Apple kept it handy as it innovated elsewhere, and brought the idea to market when it was ready. Now that everything is in place, you and those who worked on the project talk about what it is, how it works, and why it’s important. Best Practice advocacy commercialization diffusion experimentation ideationA brilliant innovation starts with a single step. How does innovation happen?

How to Build Careers with Innovation


Marketer, Brian Stearns, suggested a new product idea that generated millions of dollars in sales during its first year. In the Covia crowdsourced innovation community, the results were already stupendous: almost $13 million in savings or projected new revenues from employee ideas. Best Practice covia employee crowdsourcing idea management ideation sno-isle libraries TTI

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What Is An Innovation Sprint And Why You Might Need One?

Innovation Excellence

Companies need to move faster to get viable ideas into the market ahead of the competition. Often with ideation, so much time is spent conversing and exploring the barriers in an initial concept that the idea is never even given a chance to be explored.

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Different Ideas Emerge From Different Doing

Gregg Fraley

It relies on very careful market research that worships what consumers say, but pays little attention to behavior they can’t articulate. To think differently, you need to organize ideation or strategy sessions — and the entire front end of innovation cycle — using different tools and techniques, different settings, new stimulus, new speakers, new and different everything. For example, instead of doing a classic brainstorm, or ideation, do a MoshPit.

Mash-Ups for Innovation, a How To Guide

Gregg Fraley

Or, if your boss asked you to do an interpretive dance of your marketing challenge you might tell him to take a flying leap through a rolling doughnut! This simple combination created a market-leading brand for Skechers. Experienced ideators are comfortable free-associating and they are likely to have some ideas with this simple Forced Association. This is your business problem, challenge, or market-area opportunity. How to Do Mash-Ups for Innovation.

Emergent See Innovation

Gregg Fraley

You’re caught off guard by a market shift, a new competitor, or a technical advancement. A quick turn-around Emergent See project plan. A Half-Day Ideation session — to come up with solution ideas. A Half-Day Solution Development and Planning workshop to kick off your project. On-Going check-ins with your innovation project team. Most GFi projects are done by Gregg Fraley, a master innovation facilitator, trainer, entrepreneur, and author.

4 Ways to Amplify Digital Innovation in 2018

Gregg Fraley

How do you integrate all this new fancy stuff into strategy and ideation to create actual projects? Innovating with digital technology requires a blended approach, truly diverse teams, training, and new ideation methods. A team without IT involved won’t be able to do it either, because marketing-centric teams don’t know what’s technically possible. If you focus on the project, you’ll get through conflict by keeping the end in mind.

80% Of Brainstorming Sessions Don’t Work

Gregg Fraley

I might be getting to old to hold back on saying this about ideation, aka idea generation, aka brainstorming. And the gap, the chasm, as Geoffrey Moore once put it, between technologists and marketers has always been wide, challenging, and difficult to cross. The project leader of an innovation effort might be the worst person to have leading a session. Related to #4, and #1, please, think about ideation happening over time.

Three innovative ideas leading towards greener Denmark


Green Fiber Bottle is a bottle made from sustainably sourced wood fiber, for now on the prototype level and it can be tested on consumers already in 2018. ” We are looking at our entire portfolio, and we look at all markets, to find out where and how to launch the Green Fiber Bottle,” says Simon Boas Hoffmeyer, Sustainability director at Carlsberg. The project development started in 2015 as part of the work of the Carlsberg Circular Community with the Danish package company, EcoXpac.

How to Develop Your Idea to Become the Next Big Thing Using Kanban System?


The Kanban system is a visualization strategy that helps you manage innovative development projects. Kanban allows you to visualize your entire workflow chain: from seed stage ideation, prototype development and market validation, down to manufacturing, post-production, scalability, and expansion. It allows you to visualize each stage of your entire ideation, prototyping, manufacturing, and post-production pipelines. Real-Time Market Data. source:

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Ten pitfalls inventors face and tips for avoiding them

Idea to Value

Marketing. The first potential pitfall after having the spark of the first idea is not having a clear problem statement of the issue your idea solves and researching whether someone else has solved that problem and penetrated the market already. Poor) marketing.

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Innovation is Potent Leadership

Idea to Value

After working with more than 100 clients, we have noted one of the most critical factors in the success of an innovation project: if you outsource all of the work on your innovation projects, they will fail. You cannot outsource innovation without missing the most seminal opportunity of a lifetime, including the new value you can create for your organization and the most holistic leadership training on the market. . You can’t outsource the important things.

Innovation Department Best Practices: A Talk with Peter Berger


As an innovation director, Berger is working on projects that include the development of an all-electric vertical take-off and landing (VTOL) aircraft to be used for short-distance air travel with the ease of hailing an Uber. By separating innovation departments from other, traditional business departments, it’s easier to provide innovators with the autonomy they need to conceive of great ideas and to bring them to market. Ideation: “What’s Our Unfair Advantage?”.

Disaster: CEO’s Ignoring Digital Innovation

Gregg Fraley

Things are moving too fast for 24-month stage-gate innovation project cycles. Even the magic of Design Thinking is not enough to inform you as to what projects to do and ensure success. Our answer is that a new innovation methodology is emerging that blends current best practices with more rapid innovation project cycles, market knowledge, new ideation techniques, and analysis of where digital technology is best applied to reinvent or disrupt the organization’s value chain.

GFi Working With Universities, Manufacturers, and Big Pharma

Gregg Fraley

Recent Projects at GFi. GFi is the consultancy of Gregg Fraley and specialist associates he brings in to execute projects. The insights fueled an ideation session, addressing a focused challenge question. The session featured classic ideation tools like BrainWriting combined with GFi developed techniques. Hiler is now well poised to implement low risk, results oriented projects, immediately. GFi is currently booking projects in October, November, and December.

Fast Company’s Brainstorming Fail

Gregg Fraley

In major corporations there are people whose whole jobs are about researching the market and coming up with the best possible brainstorming platforms or questions. There are trend watchers, focus group moderators, market analyzers, brand managers, and many others who dedicate their lives to coming up with better ideas that can lead to innovation. If you want to change a negative culture, do projects. Projects are the only thing that actually changes culture.

Why Every Large Organization Should Decentralize Innovation

Idea to Value

However, there was one big issue with the approach they were planning to take that would very likely have proven to be quite problematic: a fully centralized approach to ideation and innovation. That person thus initially wanted all ideation in the organization to pass through and be overseen by themselves. However, in the case of ideation and innovation, this is likely to be very counterproductive.

The Gold Left on the Table

Innovation Excellence

We always feel badly for clients of a full-cycle innovation project. After the many ideation and co-creation sessions, there are far too many viable concepts to pursue. In many cases, millions of dollars of market expansion, new products with tested, validated appeal, and new licensing opportunities get swept aside just because there are too many possibilities.

Mitigating risk with a balanced innovation portfolio

Innovation 360 Group

Assume that you have a number of projects that you want to execute, and you have a number of resources that can be used to execute them (resources such as innovation managers, or programmers). If the resources can be organized so all projects can be optimally executed without any interdependencies (i.e., the execution of one project does not affect any other project in any way), you can safely execute all the projects at the same time. Touch time per project.

How a (crowdsourced) idea becomes a product


But that campaign, and other ideation campaigns like it, didn’t require any creative problem solving. It’s more of a marketing play. . Why did Rich Ahern, VP of marketing and product development, from Sterilite pursue a crowdsourcing path to product development ? But Rich and his team wanted to go out to the crowd, to generate new ideas within a group of qualified ideators outside the four walls of Sterilite. They let the market and retailers decide.

11 Templates for Brainstorming

These top ideation and brainstorming templates from Miro can be used with your team remotely or in the same room. In today’s post, we’ll cover yet another useful tool to help you collaborate virtually with your team members: digital templates for brainstorming and ideation sessions. Using different ideation frameworks and charting styles, these templates can be customized to fit your unique virtual session needs.

5 Ways to Fail at Innovation


Having “the usual people” working on an innovation project is a surefire way for it to fall into committee and go nowhere. Empower the people with passion, energy, and incentive to carry the torch – rather than perfunctory involvement of the regular folks in Marketing or Engineering. Most innovators are optimists. There’s no such thing as a bad idea – only an unfinished one. Every setback is an opportunity in disguise. Even failure itself has become a virtue.

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The Innovation 'Function'


There is a perception of serendipitous, Zen enlightenment related to ideation that is often accompanied by a thorough dismissal of “process,” as if they are mutually exclusive. Creatives and designers are part of that ecosystem, as are engineers and marketing execs… but innovation is not the exclusive domain of anyone. At Imaginatik, we refer to these different values as “currencies” when we are modeling the “value” of a project or a portfolio of innovation projects.

Digital validations: it’s time to think about competitiveness and resume growth


From ideation to validation, there are many activities that require time and resources. The steps of Design Thinking are: Immersion; Ideation; Analysis; Prototyping. MJV participates in developing the diagnosis, drawing the scope of the prototype and connecting creatives who have an affinity in the project’s context. Scope: in addition to defining the exact process and deadlines for the project, we designate specific professionals to take care of it.

Innovation building blocks: diverse perspectives and voices

Jeffrey Phillips

These folks are tightly bound to existing rules, thought processes, markets and corporate history. When I say they aren't diverse, I don't mean diverse in terms of race or ethnicity, but in terms of how they think, what they know about customers or market needs, the amount of risk they are willing to bear, how creative they are when allowed to think about new ideas, their experiences and so on. Few managers like taking risks on team members in high profile projects.

Top Jobs for Innovation Professionals in 2019


They may also advise on innovation culture, ideation processes, and identification of new markets. An innovation engineer is trained in advanced methods and tools for creating innovative ideas, accelerating projects, and solving problems that inevitably arise during innovation adoption. Companies in every industry are accepting that complacency and failure to innovate are tantamount to negligence.

Brainwriting Template

The technique can be used in multiple projects or work cases, such as marketing, design, product/service development, and more. One of the biggest advantages of brainwriting exercises is their ability to include all participants in the brainstorming and ideation process. A simple Google spreadsheet could work, or you can choose a tool like Miro that offers many templates based around common ideation methods, including this one for brainwriting specifically.