Innovation Processes Marketing Product Development Product Innovation 
Planview
JULY 15, 2022
In this post, you will find questions and answers from an incredibly timely and informative webinar that provided crucial new product development best practices based on lessons learned from the pandemic. In his paper on Accelerating innovation, Dr. Cooper makes the case that “firms can respond quickly and pivot with innovations.”
IdeaScale
APRIL 14, 2021
Before being “open” as in open innovation, research is conducted internally within a company to privately create and manage inventions and new advancements before sharing them with the world. Social Innovation. Process Innovation. Product Innovation. Incremental Innovation. Business Innovation.
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IdeaScale
FEBRUARY 19, 2020
Are you looking for ways to take your innovation strategy to the next level in 2020? Check out our top innovation blogs from 2019 for tips on transforming your product, process, market, and more. Crowdsourcing is a great way to assemble data for product innovation.
Innovation Excellence
FEBRUARY 14, 2017
Where does this product story start? It begins with Kärcher North America, the market leader in carpet extraction cleaning. The core product line was 15 years old and in need of innovation. Chad McAllister interviews Bill Ott, Executive Vice President of the product development organization at Kärcher.
Innovation Excellence
MARCH 21, 2017
Market share was being lost. They needed a new product, in a hurry. From concept to packaging, they needed it all: RTB, packaging design, product name, name and product fit with top benefits, and fully baked complete concepts to test against legacy products and competitive products.
BrainZooming
FEBRUARY 22, 2018
An article in The Wall Street Journal by Paul Ziobro shares an report on how toy manufacturers, including Mattel and Hasbro, are accelerating their new product innovation processes. The brands want to capitalize on market growth stemming from toys tied to popular social media themes. Directly Observing Customers.
hackerearth
OCTOBER 16, 2017
For survival, innovation is almost obligatory (Drucker, 1999). An innovation process “connects upstream idea valuation to downstream production and release to market.” Once a well-defined innovation strategy that aligns with business goals is in place, the next step will entail managing it effectively.
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