LEAN Marketing Open Innovation Radical Innovation 
Qmarkets
MARCH 27, 2024
It’s the secret sauce that has transformed startups into tech giants and turned traditional businesses into market leaders. Innovation isn’t just about the next big idea; it’s a multifaceted strategy that businesses employ to navigate through the twists and turns of today’s dynamic markets.
Tim Kastelle
MARCH 7, 2016
As can be seen from the figure below, co-creation platforms feature some special characteristics that have a major impact on shaping new market environments: Created solutions are integrated and often cross-industry. It requires a more deliberated approach, such as the lean startup process, design thinking or a combination thereof.
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Integrative Innovation
MARCH 16, 2014
The corresponding integration of incremental and radical innovation can basically be achieved in different ways: Building ambidextrous and lean startup capabilities. Established organizations with larger size usually target at extending their core business by incementally innovating their existing business model. .
Integrative Innovation
AUGUST 1, 2014
The funnel describes the main stages and gates every idea has to pass through on its way to a product, service or business model innovation. Typically, the first stage of an innovation funnel is “ideation”, the last one “market launch”. However, we suggest a model that goes beyond the market launch and adds two more phases.
Gregg Fraley
AUGUST 1, 2018
Discover Ideas for Long Term and Tactical Innovation Projects. Chicago, IL, August 1, 2018 — The MoshPit Innovation Service is an innovation project discovery service marketed by GFi (Gregg Fraley Innovation). MoshPit integrates well with other innovation frameworks and methods.
Idea to Value
JULY 21, 2017
When should it be used: Any organisation that wants to enable their staff who have an idea to “try it out” or do an initial market experiment. Put simply, it theorises that small companies can disrupt the market of large companies by releasing a new version of an offering which appeals more to a subset of the customers.
hackerearth
MAY 12, 2017
It was close to bankruptcy in the late 1990s with rivals BM, Dell and HP eating up the market. The company had a paltry 4 percent market share and losses of over $1 billion. Market expansion was what Apple needed, not a sizable chunk of the PC market. Mac’s unique features were shadowed by the premium price.
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