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Unleashing the Power of AI in Innovation Management

Leapfrogging

The Intersection of AI and Innovation Management My journey into the realm of innovation management began as I witnessed many clients wrestling with the increasing complexity of developing new products and services. The Rise of AI in Innovation Management What is Artificial Intelligence?

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Change Management is strategy and vice versa

Jeffrey Phillips

But what struck me about their work is that they also focus on culture and change management. As more and more emphasis is placed on analytics, management through data, artificial intelligence and other quantitative factors, it's probably time to reinforce the qualitative side of management. Change is difficult.

Change 167
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The Modern Rental Market According to the Experts

Business and Tech

Real estate industry leaders share their insights on how the rental market has evolved in the face of COVID-19 and rapidly advancing technology. How has technology helped empower the modern property manager? Elizabeth Francisco: Property managers must have online tools to engage with their renters and meet them where they are.

Marketing 264
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FeaturedCustomers Report Names IdeaScale a Market Leader

IdeaScale

Idea management software is recognized as an innovative tool for helping organizations improve productivity, and when it comes to choosing the right platform, IdeaScale is leading the way. This success as innovators has not gone unnoticed, earning IdeaScale the title of market leader in a recent FeaturedCustomers Report.

Report 246
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Best Practices for a Marketing Database Cleanse

Multiple industry studies confirm that regardless of industry, revenue, or company size, poor data quality is an epidemic for marketing teams. As frustrating as contact and account data management is, this is still your database – a massive asset to your organization, even if it is rife with holes and inaccurate information.

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The Future of Innovation Management: Trends and Predictions

HYPE Innovation

The “secret sauce” for successful innovation lies in the way it’s managed, particularly for large corporations looking to continuously innovate in a strategic and sustainable way to stay relevant in their market.

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The Future of Innovation Management: Trends and Predictions

HYPE Innovation

The “secret sauce” for successful innovation lies in the way it’s managed, particularly for large corporations looking to continuously innovate in a strategic and sustainable way to stay relevant in their market.

Trends 130
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Forrester Research Report: How Sales and Marketing Intelligence Drive Improved Business Outcomes

Fact: Only 8% of sales and marketing professionals say their data is between 91% - 100% accurate. In 2019, DiscoverOrg commissioned Forrester Consulting to evaluate sales and marketing intelligence practices in the B2B space. of companies achieved a score indicating maturity in data management practices in the space.".

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The Problem with Product Market Fit (and What to Use Instead)

Speaker: Daniel Elizalde - Product Executive and Advisor

There is a big problem with the term "product market fit." Launching successful products requires a rare combination of market understanding, iterative development, and a lot of luck. Our role as Product Managers is to eliminate confusion, not add to it. Ask ten people to define PMF and you’ll get ten different answers.

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Why B2B Contact and Account Data Management Is Critical to Your ROI

64% of successful data-driven marketers say improving data quality is the most challenging obstacle to achieving success. Given data’s direct impact on marketing campaigns, reporting, and sales follow-up, maintaining an accurate and consistent database is a top priority for B2B organizations.

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2020 Database Strategies and Contact Acquisition Survey Report

47% of marketers said they have a database management strategy in place, but there is room for significant improvement. Marketing and sales teams are feeling pressured to deliver authentic messaging to buyers at every point of their customer journey. New tactics to acquire data to reach marketing goals.

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Navigating the Product Tightrope: Balancing Innovation and Current User Demands

Speaker: Jason Brett - Founder & Chief Product Officer, Product Coffee

In today's rapidly evolving market, product managers face the challenge of driving innovation while also meeting the needs and expectations of their existing user base. This webinar aims to equip you with strategies and insights to successfully navigate this delicate balancing act.

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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. According to Forrester Research, only 8% of marketing professionals have confidence that their data is 90-100% accurate.

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Shaping the Future: Product Strategy in the Age of Uncertainty

Speaker: William Haas Evans - Principal Consultant, Product Strategy Practice Lead, Kuroshio Consulting

A value-driven product organization optimizes team structures, funding cycles, processes, and metrics to drive traction and growth across the entire product adoption curve by identifying opportunities to solve valuable customer problems and closing those market gaps for either over-served or under-served markets.

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The Product Symphony: Orchestrating Success with Storymapping

Speaker: Jamie Bernard - Senior Product Director at Launch by NTT Data

In today’s dynamic business landscape, successful product management hinges on a keen understanding of customer needs and market dynamics. It serves as a catalyst to better align your entire organization, setting the stage for impactful, customer-centric product management.