Inform Your Product Development with Innovation Roadmaps

IdeaScale

Product roadmaps are powerful tools to get the team organized and to get a new product launched. Innovation roadmaps use the product roadmap technique to drive innovation strategy, and they’re powerful tools regardless of your industry. Why A Roadmap? A roadmap allows you to focus the momentum from early stages and drive it through to an actual product. What market does it serve?

3 Questions You Need to Ask Before Creating an Innovation Roadmap

Leapfrogging

Initially, Larry Page and Sergey Brin were opposed to creating an advertising-funded search engine, but after pressure from investors it became clear they needed to embrace the monetization strategy. An Innovation Roadmap can be invaluable to businesses that need to unify multiple stakeholders across their business under one innovation strategy. An Innovation Roadmap can be an artistic rendering or a structured approach using tables and charts from spreadsheets.

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All You need to know about Roadmapping in Innovation

ITONICS

Roadmapping has been used in industry for a while and recently has been extensively scientifically analyzed and further developed. All companies from corporations to SMEs need a quick and effective opportunity to deal with the topic of roadmapping, identify new technologies and embed them in their own corporate strategy. Thus, it’s essential to actively use robust methods such as roadmapping – to stay ahead of the competition. 4 Types of Roadmaps You should know.

All You need to know about Roadmapping in Innovation

ITONICS

Roadmapping has been used in industry for a while and recently has been extensively scientifically analyzed and further developed. All companies from corporations to SMEs need a quick and effective opportunity to deal with the topic of roadmapping, identify new technologies and embed them in their own corporate strategy. Thus, it’s essential to actively use robust methods such as roadmapping – to stay ahead of the competition. 4 Types of Roadmaps You should know.

Measuring Innovation Performance

with the overall business strategy How much risk they carry What the trade-o?s to market. pipeline, innovation revenue (after product goes to market), and EOP lift (External Operating. evaluated for feasibility & market. communication and marketing, or a lack. market insights that have been identi?ed, prototypes and then taken to the market for validation. roadmaps and another 9 hacks resulting in process improvements.

7 Strategies to Accelerate Through Uncertainty

Peer Insight

Here are 7 strategies to continue making progress on your critical growth initiatives during this uniquely dynamic time. Diversify your market validation strategy. Here are a few alternative ways to measure success: clarity on learning goals, deep understanding of why users feel the way they do, reported satisfaction with the offering, clarity on future roadmaps, willingness to recommend.

Now’s the perfect time to plot a course for the future

Innovation 360 Group

It requires a roadmap that identifies the path you need to take to improve your profitability. Bring new ventures to market faster. Align your strategy with internally and externally focused innovation efforts. Market Innovation (e.g. Market Innovation: The upper left quadrant is where you use external resources in an open, co-creation process to achieve a larger accessible market through building value nets and growing the total market.

3 Warning Signs Your IT Strategy is All Wrong

MSSBTI

Look for these 3 warning signs that your IT strategy is all wrong: 1. You are not seeing your IT strategy as a competitive advantage. Your IT strategy is no longer just a tool for back office operations, it is a key enabler to your business growth strategy and core to creating your competitive advantage. If you are not adapting your infrastructure strategies to prepare for this rapid change you are already behind.

The Dwindling Shelf Life of Market Insights?—?And What To Do About It

New Markets Advisors

The Dwindling Shelf Life of Market Insights?—?And Unfortunately, companies have limited resources, and they can only refresh their market research on a relatively limited basis. There may be large shifts in trends, technologies, or solutions on the market; those changes can make certain jobs grow or wane in importance, or they can make some jobs easier to satisfy. Dave Farber is a strategy and innovation consultant at New Markets Advisors.

Corporate Vision: How To Translate Strategy Into Meaningful Execution

The Future Shapers

Throughout the following article, I will endeavour to share my practical experience of what of what it takes to connect corporate vision and strategy to the daily running of the business. Acts as a high-level roadmap, articulating what the organisation wants to become – guiding transformational initiatives by articulating strategic intent and setting a defined clear and understandable direction. Bridging The Chasm Between Strategy & Execution. Setting The Scene.

True Innovation or Marketing Gimmick: A Deeper Look at Pink Gin

New Markets Advisors

Dave Farber is a strategy and innovation consultant at New Markets Advisors. He is a co-author of the award-winning book Jobs to be Done: A Roadmap for Customer-Centered Innovation. True Innovation or Marketing Gimmick: A Deeper Look at Pink Gin was originally published in New Markets Insights on Medium, where people are continuing the conversation by highlighting and responding to this story. jtbd food-and-beverage innovation jobs-to-be-done marketing

When is the right time to start an innovation activity?

Lead Innovation

Being in the market with an innovation too early or too late costs money. In this article, you can read how Roadmapping can help you answer this important question. Innovation strategyThe question of the right time for an innovation is therefore crucial.

Digital Transformation = Reimagining of the Business for the Digital Age

Rmukesh Gupta

In many cases, survival of the business will depend on how well digital transformation efforts play out in the market. Defining a roadmap: Every business needs to develop a clear vision of what would it be like to do business with them.

Digital Transformation = Reimagining of the Business for the Digital Age

Rmukesh Gupta

In many cases, survival of the business will depend on how well digital transformation efforts play out in the market. Defining a roadmap: Every business needs to develop a clear vision of what would it be like to do business with them.

Are You Doing Agile Right?

Leapfrogging

The main purpose of the methodology is to create a product or service that disrupts the market and forces competitors to adapt or exit the space because of the level of disruption created. The key businesses processes that need to be developed ahead of implementing an agile innovation process of this kind are 1) some kind of roadmap or plan for innovation 2) definition of roles and responsibilities of team members. Innovation agile business strategy innovation

Agile 100

Leading Innovation = Managing Uncertainty

Strategyzer Innovation

While generating new ideas and inventing new technologies is important, it is even more important for innovators to identify the unknowns that have to be true for their ideas and technologies to succeed in the market. We can only claim to have succeeded at innovation when we find the right business model to profitably take our idea or technology to market. Google constantly improving their search engine), taking existing products to new markets (e.g. Innovation & Strategy

The Need for Digital Innovation Platforms

Paul Hobcraft

The relevance of this innovation plus digital is not just for providing improved customer satisfaction in today’s market and its needs but allows for evolving these digital products for the future. This gives us a better scope for scale, for exploration of alternatives, for collaboration and faster adaptation as market conditions constantly change. I want to offer some thoughts that need us all involved in innovation to think about as we finish out 2018.

Report 180

Product Managers, Priorities, and Pandemics

Peer Insight

Prioritizing product roadmaps in a pandemic: what’s now, next, later? There is a ‘survival’ mode to get through: reacting to external market shifts and re-configuring for internal collaboration. But by now, you’re likely re-evaluating the product roadmap and/or the product portfolio. If you wait for the storm to subside to take action, you risk being too late to the market. It’s appropriate to conduct in-market tests with real users now .

Why innovation portfolios matter

Jeffrey Phillips

What I constantly fail to understand is why innovation is treated so cavalierly, with so little regard for planning and integration to strategy. It requires divergent thinking and exploration, the willingness to explore customer needs and market trends. Certainly companies are good at product portfolio and roadmaps, making decisions on how much to invest in older technologies, how much to invest in newer products and the roadmaps and versions that should be developed.

How to be More Agile as Competitive Advantages Fade

New Markets Advisors

For years, Columbia Business School professor Rita McGrath has been telling us that the traditional strategy of finding and exploiting a sustainable competitive advantage is becoming outdated. Facebook continues to hold nearly 20% of the digital ad market while Facebook-owned Instagram (5%), Twitter (1%), and Snapchat (1%) lag behind. Set a strategy that ensures core strength while allowing exploration. Agility without strategy can quickly turn into anarchy.

Agile 40

12 Technology Categories That Will Transform Careers

Daniel Burrus

As technology continues to impact our lives, workers at every level in today’s ever-changing labor market need to be prepared with skills to adapt and succeed in the workplace. This method is currently being used by many Fortune 500 companies, including IBM, Deloitte, and Pratt & Whitney to name a few, as well as the Pentagon to provide an accurate roadmap of the opportunities that are ahead.

Timing of Innovation – Getting the Odds on Your Side

Innovation Excellence

What’s more, the digital age has further highlighted the importance of getting timing right, because many markets have quickly transitioned from local to global, winner-takes-most markets. In these markets, the couple of companies that are first to scale , reap nearly all of the rewards. While smart on paper, this strategy has become much harder to implement successfully in the digital age. Early mover strategies. Late follower strategies.

Swimming along a road in a flood of digital transformation

Paul Hobcraft

We need to create a digital transformation strategy, a clear roadmap and build the business case as it is going to be, well, umm…… transformational. Then it is the agility to achieve better response times to customers needs, to respond to market changes quicker, to translate insights into knowledge and then into the product and service innovations that meet ever-changing needs. Forming a strategy, roadmap and business case needs real considerations.

Why Innovation Transformation Programmes Fail

The Future Shapers

The word innovation has been a marketing department’s dream for the past decade but, “times-they-are-a-changin” and any organisations that continue to self-profess their ‘innovativeness’ are simply marketing their way to bankruptcy. I see organisations doing lots of ‘stuff’ in the name of innovation but something is evidently going wrong in the strategy or hypothesis stage if ‘stuff’ is going into the sausage machine, but nothing is coming out. Strategy.

The 10 Reasons People Buy New Products

New Markets Advisors

I advocate for developing a rich understanding of consumers that allows companies to build successful products and market them in the right way. Yet entrepreneurs, marketers, product managers, and other innovators often get lost in the complexity of their businesses and their new ideas. The global wellness market is large and growing. But more importantly, Nintendo banked on the same strategy that made the reboot of its NES Classic console so successful: selling nostalgia.

The Myth of the First-Mover Advantage: Why to be Smarter, Not Faster

New Markets Advisors

They want to fail quickly, pivot, and be first to market with their new idea. Since pioneering the app-based ride hailing market, Uber has been bombarded with other companies trying to offer similar services or address niche markets that are under-served by Uber. has struggled to gain even one-third of the market. Despite taking a wait-and-see approach, the iPod captured roughly 70% market share. Companies today worry too much about being fast.

Al-Hasan Al-Shaibani

Innovation 360 Group

Previous experience include General Manager of K3 Saudi, new foreign investment Joint Venture Startup Company providing retail solutions focusing to the retail market in MENA region. Innovation Strategy. Based in Jeddah, Saudi Arabia. Background: A result oriented professional with 20+ years of versatile experience in ICT & Business Consultancy across Multi-National Firms including 12 years in Business Development, Sales of Business solutions and professional services.

Timing of Innovation – Getting the Odds On Your Side

Idea to Value

What’s more, the digital age has further highlighted the importance of getting timing right, because many markets have quickly transitioned from local to global, winner-takes-most markets. In these markets, the couple of companies that are first to scale , reap nearly all of the rewards. While smart on paper, this strategy has become much harder to implement successfully in the digital age. Early mover strategies. Late follower strategies.

An Innovation Lexicon

IdeaScale

Over two years I believe we went through just one case study on how to produce and market a new technology (it was on fiber optics). For an academic or science-based organization innovation is primarily research and development and has a very broad scope – from generating new insights with no possible present use, to inventing new things for a market that is likely to exist in the future, to improving things we already have for markets we have defined today.

The Anaqua Difference

Anaqua

Our customer-centric approach along with our deep software integration define Anaqua’s roadmap and, ultimately, are what differentiate us from others in the industry. We partner closely with our clients in a structured manner through client committees and working groups to define our product roadmap, which in turn guides our acquisition strategy, targeting complementary capabilities to drive client value. By Bob Romeo, CEO of Anaqua.

From MW to GW’s of Renewable Hydrogen using Electrolyzers

Paul Hobcraft

The two briefly discussed green Hydrogen and where Electrolyzers will fit within the future strategy of building a broader Hydrogen business. The roadmap for Hydrogen announced by the European Union is looking to install at least 6GW of renewable hydrogen electrolyzers in the EU by 2024 and have in place 40GW of renewable hydrogen electrolyzers by 2030. It can address a wide variety of existing and new markets where electrolyzers can play a significant role.

New Publication: Strategic Service Business Development

ITONICS

The content elucidates in particular the conceptual foundations and strategies of service business development and the development of innovative services and business models. The service business development is considered holistically from environmental scanning to the implementation roadmap of the developed service concepts. From concept to market launch.

How much is innovation costing your organization?

Innovation 360 Group

Openness is where market innovation truly takes place. Successful organizations use external resources in an open co-creation process to achieve a larger accessible market through building value nets and growing the total market. A tangible example is Tesla, where Elon Musk gave away patents to grow the electrical car market instead of fighting against all car manufacturers. Recapture your innovation investments.

Guest Post by Tom Morkes: The Five Pillars of Authority

Rmukesh Gupta

Tom is the CEO of Insurgent Publishing , a book publishing and marketing company that brings unconventional nonfiction to the creative outliers of the world. Insurgent Publishing has published a half dozen books, including Paid to Exist and The Money Freedom Roadmap , both by Jonathan Mead, The High-Performance Athlete by Dr. Jason Winkle, and The Growth Hacker’s Guide to the Galaxy by Jeff Goldenberg and Mark Hayes. The one pricing strategy that will DOUBLE your income.

Why Conscious Consumers Should Have You Rethinking Your Next Innovation

New Markets Advisors

Patagonia’s strategies have paid off. Giving back needs to be genuine, not a marketing stunt. The strategy has paid off. Dave Farber is a strategy and innovation consultant at New Markets Advisors. He is a co-author of the award-winning book Jobs to be Done: A Roadmap for Customer-Centered Innovation. strategy sustainability gen-z innovation conscious-consumerismConscious consumers?—?those

What is Miro and How to Use Miro for Virtual Collaboration

InnovationTraining.org

Laying out a roadmap or strategy for an innovation program/workshop. Their library includes templates on everything from strategy to ideation and marketing, so you will likely find something that suits your own needs, or is close enough to get you started. Learn about the Miro collaborative whiteboard software tool and find tutorials to use it here.

Tools 47

The Idea Funnel

Leanstack

Strategy Alignment I often get asked how does one go about creating something valuable from nothing. using a Traction Roadmap). Having a consistent set of metrics allows teams to instead focus energies on navigating through the three stages: problem/solution fit, product/market fit, and scale. Each has a clear mission measurable by the traction roadmap?—?leaving The concept of an idea funnel isn’t new. It has its limitations.

In defense of industry-agnostic innovation management

David Marks

Back in 2006 the duo reigned supreme in the mobile phone market. Marketing departments would identify the consumer excitement around the iPhone and raise the alarm. The conversation I recited at the start of this blog proves they are far from being alone in misunderstanding the importance of culture, processes and strategy to innovation. First they need to look at their vision, or innovation strategy. Resources allocation must match the strategy.

Four Steps for the successful Implementation of a holistic Innovation Management

ITONICS

Do you have a clearly formulated innovation strategy and dedicated innovation goals? With the help of questions on innovation strategy and objectives, innovation organization and processes, methodological competence, software solutions and the evaluation of innovation success, a personal innovation benchmark and an individually tailored roadmap are set up to show the potentials for an increasing innovation performance.

A new cycle of innovation design

The Future Shapers

Then it is the agility to achieve better response times to customers ‘needs, to respond to market changes quicker, to translate insights into knowledge and then into the product and service innovations that meet ever-changing needs. Forming a strategy, roadmap and business case needs really many new considerations. We really do have this compelling need to have a new cycle of innovation design.

The Idea Funnel

Leanstack

Strategy Alignment I often get asked how does one go about creating something valuable from nothing. using a Traction Roadmap). Each has a clear mission measurable by the traction roadmap?—?leaving The concept of an idea funnel isn’t new. It has its limitations.

Five Ways to Fight the Inertia Holding Back Innovation

New Markets Advisors

As companies get complacent and settle for incremental innovations, they risk losing large swathes of their customers as markets shift and new entrants offer real value. In my book on Jobs to be Done , I outlined five strategies that companies can use to combat inertia. These strategies aren’t simply theories or historical anecdotes. One of the first strategies for fighting inertia is to tie your new offering to a purchase the customer is already making.

PESTLED360: Iron Out Key Driving Forces in Your Current Environment and Anticipate Future Ones

Innovation 360 Group

Do you have a roadmap for its short- and longer-term implications? Often it is misused as a framework for assessing a specific market or even an organization itself. PESTLED illuminates current influences, but more importantly, it alerts you to rapidly approaching changes and market dynamics across industries. It illuminates connections in the data so you can begin to defend your market value.