Strategic Thinking Exercise – A SWOT Analysis to Push Thinking

BrainZooming

Yesterday’s post on using a new type of SWOT analysis to stimulate bolder strategic conversations in strategy meetings garnered quite a bit of attention. To add depth and breadth to the strategic thinking exercise, however, we add four probes to each area of the SWOT analysis.

Strategic Thinking Exercise – Use a New SWOT Nobody Expects

BrainZooming

Going into a strategy meeting today that is sure to be a snoozer ? Here is a way you can turn a typical strategic thinking exercise into something new and fun that both adds variety to your strategy meeting AND could trigger some new ideas to get our strategy out of a rut!

7 Strategic Thinking Questions When Things Aren’t Working

BrainZooming

7 Strategic Thinking Questions When Things Aren’t Working. When things took an unexpected turn the other day, I mentally flew through various strategic thinking questions trying to comes up with ideas to adjust what we were doing.

9 Strategic Thinking Questions – Helping Teams Execute Strategy

BrainZooming

Many organizations are in the early stages of executing new strategies for this year. That is when you discover whether you have a solid, implementable plan or something that (maybe) looks good on paper, but doesn’t work well when you try to execute the strategy.

Strategic Thinking Exercises – 3 Responses to New Ideas

BrainZooming

The objective was to help them become better strategic thinkers and marketers. Since all the companies competed with one another, each one needed to determine its own business strategies. Strategic Thinking Exercises – 3 Responses to New Ideas.

9 Strategic Thinking Questions to Start Strategic Conversations

BrainZooming

The previous Brainzooming article was on listening for strategic insights in order to not waste strategic conversations. If you have the right people present , and they are in a chatty mood, how can you morph the gathering into a strategic conversation?

9 Big Strategic Thinking Questions to Start Addressing Now

BrainZooming

This time of year, preparing for upcoming strategic planning exercises may seem like something far in the future. As we look ahead to clients’ strategic planning processes, we’re developing new strategic thinking questions to freshen our Brainzooming strategic planning exercises.

Strategic Thinking Exercise – An Alternative Vision Statement Approach

BrainZooming

During in-person and online strategic planning workshops , we regularly use a strategic thinking exercise that helps leadership groups quickly identify a shared future vision statement. Pushing Back on a Strategic Thinking Exercise.

Strategic Thinking Exercise – 4 Ways to Examine Brand Performance

BrainZooming

Here’s an idea for a new strategic thinking exercise that can be a big help. 4 Ways to Examine Brand Performance as a Strategic Thinking Exercise. This is definitely a strategic thinking exercise idea from the Brainzooming R&D lab.

Strategic Thinking Exercises – 11 Things Running through a Facilitator’s Head

BrainZooming

We facilitated a two-day innovation strategy workshop for an industrial company. The company wants to make significant changes to a major production process. During the innovation strategy discussions, we addressed the production process changes from five different perspectives.

Strategic Thinking – 6 Ideas to Put a List in Order

BrainZooming

We have been working with a client that had done a lot of strategic thinking about a new initiative. Those are six starting places to use when you are doing strategic thinking about big lists. They need strategic thinkers who can develop strategy and turn it into results.

Strategic Thinking – 16 Ideas for Creating an Entrepreneurial Environment Inside Your Company

BrainZooming

At the 2016 Brand Strategy Conference, Antonia Dean, Director – Marketing, Brand Development, & Strategy at The Estée Lauder Companies covered the strategic thinking ideas behind creating an entrepreneurial environment in a large company.

Branding Strategy – The Best Brand Promise EVER

BrainZooming

Great branding strategy examples abound. “If you can think it, we can make it.” ” I don’t know if Kris and Kate’s Ice Cream Treats thinks about this as a brand promise, a slogan, or something else.

A 5-Level Collaboration Strategy Approach

BrainZooming

We’ve written about the importance of signaling collaboration strategy preferences when you and team members are working remotely. A 5-Level Collaboration Strategy Approach. This collaboration strategy idea is still in the Brainzooming R&D lab.

Trying Abundance as a Turnaround Branding Strategy

BrainZooming

With a strong brand and a robust branding strategy , there are many ways to deliver valuable brand benefits to customers. What Turnaround Branding Strategy Is Best? Which leads to asking, “How do they think it will ever increase in demand again when it is hardly made available?”

Strategic Planning – 10 Keys to Collaborative Strategy

BrainZooming

How do you gain the best advantage from the expertise, experience, and ideas inside your organization as you pursue strategic planning? Creating Strategic Impact mini-book. 10 Keys to Collaborative Strategy and Strategic Planning. Creating Strategic Impact – How to Start?

4 Vital Characteristics of Collaborative Strategy Leaders

BrainZooming

What leadership skills are necessary to successfully champion a collaborative strategy ? A client fully immersed in developing and implementing a collaborative strategy asked that question. 4 Vital Characteristics of Collaborative Strategy Leaders.

Creative Thinking Skills – 9 Fundamentals to Turn Talk into Strategy

BrainZooming

The challenge in a client meeting was developing the strategy for a later meeting intended to build support for a biennial community event. The team leader asked, “How is it possible to listen to us talk and turn it into a strategy so quickly?”.

Branding Strategy – 3 Product Branding Ideas to Beg, Borrow, and Steal

BrainZooming

I snapped this picture at Target the other evening because of the intriguing product branding ideas it suggests. 3 Product Branding Ideas to Beg, Borrow, and Steal. Suppose you are in a similar product branding situation. Diet Coke Strategy: Translating small to sip-sized.

Employee Engagement Strategies – Pigs, Chickens, and What Great Leaders Do

BrainZooming

The thing is, unsuccessful employee engagement strategies are not an employee problem. It is a LEADERSHIP problem when purported employee engagement strategies are not working. If you want to go deeper on a viable strategy to improve employee engagement, download our Results eBook.

Answering Reader Questions on Strategy and Innovation Challenges

BrainZooming

We routinely ask those of you downloading Brainzooming strategy and innovation eBooks to share – if you are willing – the opportunities and challenges you are facing at the time. “Internal politics” 3 Strategies for Navigating a Political Environment.

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5 Keys to Engaging Employees in Innovation Strategy – Our Buy-In Manifesto

BrainZooming

Reviewing the innovation strategy challenges business executives identified when downloading Brainzooming eBooks , they frequently mention gaining “buy-in” for significant change initiatives. Here are five keys we’ve found for successfully engaging employees in innovation strategy.

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Internal Branding Strategy – 3 Ways to Be Smarter than United Airlines

BrainZooming

The folks at Armada Corporate Intelligence offered an internal branding strategy take on the United Airlines woes, offering strategic thinking questions you can ask and answer to improve your brand’s resiliency and avoid brand crises.

9 Ideas on How to Involve a Team in Group Strategy Exercises

BrainZooming

Whenever possible, we try to help clients select a mix of people to participate in group strategy exercises. We are also proponents for reaching beyond familiar people that are always involved strategic planning meetings and drive the outcomes of group strategy exercises.

113 Ideas for Strategic Planning Process Improvement

BrainZooming

It is time for strategic planning across organizations. If you are responsible for leading the strategic planning process at your organization, dive in and tweak your process to improve its efficiency and effectiveness. 113 Ideas for Strategic Planning Process Improvement.

11 Fun Strategic Planning Ideas to Stop Strategy Snoozefests!

BrainZooming

Do your organization’s strategic planning meetings turn into annual snoozefests ? That happens when strategic planning becomes too complex, gets detached from real business issues, or the whole process focuses on trying to complete cumbersome strategy templates.

Community Collaboration Workshops Come in All Sizes

BrainZooming

On Wednesday, I delivered the closing keynote at the Real Time Marketing Lab with a mini-workshop on using strategic thinking super models to help C-suite executives understand social networking and content marketing strategy.

12 Resources to Lead a Strategic Planning Process When You’re New

BrainZooming

Someone downloaded a free Brainzooming strategy eBook, noting his biggest strategy challenge is “how to do a strategic planning process when you are new.” What you see as strategic may not be what others think is strategic.

Strategic Objectives – 3 Questions to Decide What’s Strategic

BrainZooming

We are working with a client to develop a content marketing strategy for multiple business units in the organization. The first step was for our client to talk with the presidents of the various business units to understand their strategic objectives. In Search of Strategic Objectives.

Leadership Skills – 8 Ways to Fake It Until You Make It

BrainZooming

Jot down your initial ideas on the direction you think the meeting / initiative should go and introduce them at an opportune time. Creating Strategic Impact” Leaders are looking for powerful ways to engage strong collaborators to shape shared visions.

Team Collaboration – 14 Benefits from Pre-Meeting Outreach

BrainZooming

Learning what participants in an upcoming big meeting know, think, and believe before they come together in a large group is one tactic to strengthen team collaboration. Gain a sense of what people already think. Better strategize how to introduce challenging points of view.

15 Things to Look for in a Business Collaboration

BrainZooming

Shame on me, but I’ve never put the criteria I look for from a business collaboration into the type of strategic decision making tool we develop for clients. With an event-based collaboration, it provides opportunities to extend it in strategically smart ways.

Strategic Visioning Exercises – 14 Articles for Creating a Vision Statement

BrainZooming

The search term “strategic visioning exercises” has been consistently near the top recently for what has bringing people to the Brainzooming website. 14 Articles on Strategic Visioning Exercises. These fourteen articles recap our thinking and recommendations across these three areas.

Strategic Planning Exercises – 6 Ways to Organize Lists of Ideas

BrainZooming

We have been working with a client that had done a lot of strategic planning exercises about a new initiative. 6 Ways to Organize Ideas from Strategic Planning Exercises. The thing is, they had done the hard strategic thinking and already had all the raw material they needed.

7 Collaborative Strategic Planning Process Impacts (Even if the Plan Sits on the Shelf)

BrainZooming

Talking to executives, you hear the expectation that an organization should implement a solid strategic plan strategy-by-strategy. To the extent a strategic plan is not implemented in that way, it falls short in some fashion.

41 Surprising Things about Community Collaboration Done Well

BrainZooming

I was thinking I may not be as included since I’m not from or otherwise generally associated with (the community).”. Thinking of ideas for different categories.”. Required a lot of critical thinking”. Discovering Shared Thinking.

Strategic Planning Exercises – Two Types of Structure, One Works

BrainZooming

There are a couple of different ways to apply structure to strategic planning exercises : You can enforce using templates and forms participants have to complete so their answers are uniformed and structured. This means there is no opportunity for productive collaboration to devise the plan.

Branding Strategy – 3 Keys to Engaging Your Internal Brand Team

BrainZooming

I’ll be presenting a Brainzooming workshop on internal branding strategy at the Brand Strategy Conference in New York, April 6-8. The workshop, while drawing on material from my Fortune 500 work, springs from multiple conversations at the 2015 Brand Strategy Conference.

5 Employee Engagement Ideas When Turnover Is High

BrainZooming

I debuted a presentation on “Results – Creating Strategic Impact,” our mini-book on employee engagement ideas to boost an organization’s strategic thinking. 10 Employee Engagement Ideas to Improve Strategic Results.

5 Keys to Streamlining Strategic Planning

BrainZooming

Following our post on the tenth anniversary of the Brainzooming strategic planning methodology , the guys at Armada Corporate Intelligence , who were an important part of developing and testing the process, wrote a companion article. 5 Keys to Streamlining Strategic Planning.

Strategic Planning – 3 Surprising Ways Online Collaboration Works

BrainZooming

We’re big proponents of the value of bringing together a diverse group of people with varied creative thinking skills for strategic planning workshops within organizations and communities. Sometimes they proceed an in-person strategy planning meeting, but not always.

Who Needs Vision Statement Examples? Try these 6 Steps

BrainZooming

At a Brainzooming internal branding strategy workshop I was presenting , one attendee remarked about wanting more vision statement examples. 6 Steps to Figuring out Your Company’s Big Strategy Statements. Now think about any other places where the words you are considering are used.

 4 Ways to Make a Strategic Planning Process Productive

BrainZooming

People frequently complain about how a strategic planning process, whether accidentally or on purpose, is disconnected from employees’ regular duties and priorities. 4 Ways to Make a Strategic Planning Process Productive.