Fueled by a rapidly changing digital world, sales organizations are spending significant amounts of resources and energy on strategic initiatives. Whether these involve wholesale changes (e.g., reorganizing the sales team or shifting to hybrid field-digital customer engagement) or less disruptive ones (e.g., introducing new sales quotas or adopting new sales technologies), the primary roadblock to intended impact is the failure to achieve execution excellence.
Using Sprints to Boost Your Sales Team’s Performance
This technique, adopted from agile, can help sales teams achieve long-term strategy shifts, while still driving results.
July 20, 2023
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Summary.
Over the last two decades, technology developers have utilized the agile methodology to work more effectively. As sales teams are stretched thin and face change initiatives and strategy shifts, using the sprints made popular by agile can help them focus on priorities that will drive results. At the heart of this is a cadence of structured, weekly meetings between the manager and the salesperson.