Trending Articles

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The Ultimate Guide to Discover the Hidden Secrets of the Diffusion Process in Marketing

IdeaScale

The diffusion process in marketing refers to the spread of a product or service throughout a market or population. Understanding the diffusion process is crucial for any marketer who wants to create an effective marketing strategy. In this ultimate guide, we will discuss the hidden secrets of the diffusion process in marketing. What is the [.

Marketing 130
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Every Revolution Needs To Anticipate Its Own Counterrevolution

Digital Tonto

Saul Alinsky noted that every revolution inspires its own counter-revolution. “Once we accept and learn to anticipate the inevitable counterrevolution, we may then alter the historical pattern of revolution and counterrevolution from the traditional slow advance of two steps forward and one step backward to minimizing the latter,” he wrote. We are at an inflection point, with multiple pendulum’s beginning to swing the other way.

Change 96
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AI-Powered Design Thinking: Accelerating Innovation and Insights

Leapfrogging

Introduction to Design Thinking Design thinking is a problem-solving approach that combines empathy, creativity, and rationality to meet user needs and drive successful business outcomes. It is a non-linear, iterative process that teams use to understand users, challenge assumptions, redefine problems, and create innovative solutions to prototype and test.

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Change Management is strategy and vice versa

Jeffrey Phillips

I was reviewing the website of a strategy consulting firm recently, and their focus on strategy and team alignment felt like the same old, same old. I read further to discover that they focus on passion and mission (hello Simon Sinek). But what struck me about their work is that they also focus on culture and change management. These latter two concepts were the things that got my attention.

Change 157
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Implementing Intelligent Document Processing Solutions: Why It Works

See how companies like yours are tackling some of today’s most common business problems using AI-assisted automation for document processing. Manually capturing, extracting, and processing data within documents is a costly and outdated practice that’s holding your company back. IDP takes document processing to a whole new level so you can understand and use your data more effectively than ever before.

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How to Actually Execute Change at a Company

Harvard Business Review

The author analyze project teams across 257 firms to identify why only 60% of planned value is typically realized in change initiatives, focusing on four key factors: effective initial communication (“ACE the Memo”), ensuring resource accessibility and autonomy (“Master the Means”), employing mechanisms to align actions with goals (“Amplify with Mechanisms”), and strategic measurement to influence future outcomes (“Measure to Account”).

Change 132

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Unleashing Innovation: Mastering AI-Driven Design Thinking Strategies

Leapfrogging

Introduction to Design Thinking Design Thinking is a non-linear, iterative process that teams use to understand users, challenge assumptions, redefine problems, and create innovative solutions to prototype and test. It is a methodology that combines creative and critical thinking to allow information and ideas to be organized, decisions to be made, situations to be improved, and knowledge to be gained.

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Failure - learning or leavening?

Jeffrey Phillips

As with many other distinctions between large companies and startups, established products and new ideas, there are distinctions between types of failure. For most corporations, failure is abhorrent, because failure signals a breakdown in an existing product, risk, an inability or unwillingness to follow an established process. Failure is a loss of revenue, an added cost, a lack of judgement.

Learning 157
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How to Make Small Talk with Anyone from Anywhere

Harvard Business Review

Meet-and-greet conversations can be uncomfortable. And they can feel especially daunting when you’re paired with strangers from different cultures, like when networking in a global business context. In this setting, light and introductory-style conversations (what some of us know as “small talk”) can be very helpful, and even necessary. Small talk is a quasi-universal tool for initiating conversations with strangers from different cultures, for building a quick rapport, and for planting the seed

How To 132
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Can an interdependent approach help improve childhood health?

Christensen Institute

What is health? Many people think of health in terms of medical care and physical health, or simply, the absence of sickness. But this is a limited definition. The World Health Organization defines health as “a state of complete physical, mental and social well-being and not merely the absence of disease or infirmity.” This definition, plus the recognition that drivers of health (DOH) account for 80-90% of health outcomes , exhibits the interdependent nature of health.

System 98
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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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The Innovation Maturity Model for The Public Sector (IMS-Gov)

IdeaScale

In the spring of 2019, the TIM Foundation was contacted by the Dutch national government requesting if TIM Foundation would be willing to cooperate in setting up an innovation maturity model for the central Dutch government. TIM Foundation already possessed such a reference model that had been developed over the past 14 years in cooperation [.

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The Future of Design Thinking: Integrating Artificial Intelligence for Success

Leapfrogging

Embracing the Evolution: AI Meets Design Thinking The intersection of artificial intelligence and design thinking is poised to redefine the landscape of innovation and strategy. As AI continues to advance, its integration with design thinking processes promises to enhance decision-making, streamline operations, and foster more impactful innovation. The Rise of Artificial Intelligence Artificial intelligence has permeated various sectors, demonstrating its versatility and power in augmenting huma

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Agile Innovation Management

Innovation Excellence

Braden Kelley is a popular innovation keynote speaker creating workshops, masterclasses, webinars, tools, and training for organizations on innovation, design thinking and change management.

Agile 82
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What Successful Purpose Statements Do Differently

Harvard Business Review

Sadly, purpose statements at all too many organizations are just empty words. The companies that issue them don’t live up to their lofty promises. But research by Bain & Company identified some companies that are the exceptions. They employ four methods to turn their statements into reality.

Company 122
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The Big Payoff of Application Analytics

Outdated or absent analytics won’t cut it in today’s data-driven applications – not for your end users, your development team, or your business. That’s what drove the five companies in this e-book to change their approach to analytics. Download this e-book to learn about the unique problems each company faced and how they achieved huge returns beyond expectation by embedding analytics into applications.

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Women Are More Likely to Be Laid Off Than Promoted in Tech — Here's How We Can Change the Status Quo

Entrepreneur - Innovation

In the face of a tech industry where women are more likely to be laid off than be promoted to leadership positions, it's time to hack the system and reboot the gender balance for good to turbocharge innovation and propel the industry.

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Why are Innovators Curious Like Cats?

IdeaScale

As the tidal wave of Artificial Intelligence continues to disrupt many aspects of our lives, there is one skill it has yet to emulate, according to a recent article by the Singularity Hub “OpenAI’s GPT-4 Scores in the Top 1% of Creative Thinking”: “Of all the forms of human intellect that one might expect artificial [.

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The AI Advantage: Supercharge Your Design Thinking Techniques

Leapfrogging

Introduction to Design Thinking Design Thinking is a methodology used by designers to solve complex problems and find desirable solutions for clients. A design mindset is not problem-focused, it’s solution-focused and action-oriented towards creating a preferred future. Design Thinking draws upon logic, imagination, intuition, and systemic reasoning to explore possibilities of what could be and to create desired outcomes that benefit the end user (the customer).

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How Do You Know If Your Idea is Novel?

Innovation Excellence

GUEST POST from Mike Shipulski When your idea is novel, no one will steal it. No NDA required. If your idea is truly novel, no one will value it. And that’s how you’ll know it’s novel. When your idea is novel, no one will adopt it.

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Mapping Digital Transformation: Retail’s Strategic Shift

Speaker: Jennifer Wright, Michael Scholz, Jasmin Guthmann, and Scott Canney

Digital transformation in retail is so much more than new technology. You need to get your whole organization, from entry-level workers to executives, on board with the new tech, new skills, and culture changes that digital transformation brings. Leading this mindset shift can be a daunting task… but that’s where this webinar comes in! Join our panel of experts as they guide you through the challenges of digital transformation, preparing you to avoid common mistakes and make the most of incredib

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What Employees Need from Leaders in Uncertain Times

Harvard Business Review

It’s one thing to lead through a normal range of uncertainty with its ups and downs. But how do you lead when the inflections, disruptions, dislocations, and other threat conditions pile up, as they have in the last few years? While the leader has little to no control over the external competitive environment, they have astonishing influence over the internal performance environment, including employee engagement, morale, and productivity.

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Agile Innovation Management: The Complete Guide to Business Agility as a Driver for Innovation

Viima

Research reveals that 90% of executives recognize the critical importance of agility for their company's future success, with 96% emphasizing the need to increase agility in the future. What’s more, agile companies grow revenue 37% faster and generate 30% higher profits than their non-agile counterparts. Incumbents are shaken by the highly dynamic environment they operate in, and they are too slow to respond to disruptive changes. 52% of companies in the Fortune 500 have either gone bankrupt, we

Agile 73
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The Nearness of Customer Insight

IdeaScale

The Problem Customer research is needed to discover new needs or to gather impressions of existing products. But the process can be daunting- designing the study, gathering the resources, then spending the time required to pull it off - my God the time! All these perceived necessities tend to hold us back. Besides, we’ve been [.

Study 130
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Applying Design Thinking to Personal Growth and Innovation

Tullio Siragusa

Applying Design Thinking to Personal Growth and Innovation In today’s rapidly changing world, the ability to adapt and innovate is more crucial than ever, not just in the realm of product development but also in our personal and professional lives. Design Thinking, a methodology traditionally reserved for creating products and services, holds transformative potential for personal growth and innovation.

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From Whims to Wins: How a Customer-Centric Portfolio Transforms Product Strategy

Speaker: John Mansour - President, Product Management University

You know that sinking feeling. You’ve come up with a winning product strategy, everyone’s on board and energized, and you’re halfway down the path to execution only to have it submarined by something someone convinced your leadership was more strategic! It’s a scenario that’s all too familiar, and it exemplifies one of the biggest struggles with individual product strategies.

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Does Saying Innovation Make You Sound Stupid?

Innovation Excellence

GUEST POST from Robyn Bolton “You sound stupid when you use the word ‘ _’ because you’re trying to sound smart.”Mark Cuban What goes in the blank? For Mark Cuban, it’s “cohort” because “there’s no reason to ever use the word ‘cohort’ when you could use the word ‘group.’ A cohort is a group of people.

Groups 92
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The Lingering Cost of Instant Fashion

Harvard Business Review

Consumers should understand the side effects of business models — particularly the privatization of profit and the socialization of costs, including human and environmental harm.

Policies 115
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Thought Leader and Influencer Interview with Maria Villablanca Co-Founder and CEO, Future Insights Network

Thinkers360

At a Glance Maria Villablanca Co-Founder and CEO, Future Insights Network Focus Areas: Supply chain, Procurement, Digital Transformation Thinkers360 In-Depth Profile & Portfolio: Maria Villablanca Social Media: LinkedIn | Twitter Podcast: Transform Talks: The Supply Chain Transformation Highlighted Content : #204 – Supply Chain disruptors and trends of 2024 with Richard Howells , We NEED More Anti-Fragile Leaders in Supply Chain.

Video 52
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Welcome to my new website!

Stephen Shapiro

This week we launched my new website. I’m still learning the “ropes,” so I might be slow in posting for a little while. On this site, you will find all of the same content from the previous one – just with a fresher design and updated technology. If you encounter any issues, please get in touch with me and let me know. Happy Innovating!

Design 52
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How Intent Data Helps Marketers Convert A-List Accounts

One of the biggest challenges for any B2B marketer is understanding your prospects’ next move — who is most likely to buy and when. Without these insights, marketing campaigns can feel more like guesswork, with high investment and little return. We’re here to tell you there’s a better way. By tracking buyers’ digital footprints and online activity, such as website visits, product reviews, and spikes in content consumption, you can engage prospects with a message that really resonates.

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Showing Your Shared Services ROI: 3 Ways to Prove Your Team’s Worth

Planview

As a leader of a shared services or center of excellence team, you might wonder how to showcase your team’s business value as tangibly as sales figures do. It’s crucial to articulate a clear and measurable value proposition for your team, which can significantly ease budget discussions. Let’s explore strategies for defining your team’s impact in quantifiable terms, making your contributions as evident and persuasive as financial outcomes when budgeting time comes around.

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How well do you know your customers?

Innovation Excellence

GUEST POST from Howard Tiersky Early in my career, I had the chance to lead a product development team in creating a new kind of internal communication platform for large accounting firms. Our target users were auditors and tax consultants.

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Internal Buy-In Will Make or Break Your Growth Strategy

Harvard Business Review

Too often, organizations bring in outside firms to develop their growth strategies — resulting in a smart plan without the motivation, skills, and resources to get it done. Instead, the author argues, organizations should involve all stakeholders — including those who will need to execute the growth strategy — in its conception and development. Doing this well requires trusting your team, incorporating a strong educational component in your strategy work, giving the process ample time, and incor

Strategy 106