“Embrace Open Innovation or be Destroyed by it…” – A Case Study on Lego & Bagels
Qmarkets
JULY 8, 2017
Open Innovation is defined by Chesbrough (2006) as “the use of purposive inflows and outflows of knowledge to accelerate internal innovation, and expand the markets for external use of innovation, respectively.” Proposals that receive support from 10,000 users are promoted to the next stage for review by a committee of experts.
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