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Stakeholder co-creation during innovation

Norbert Bol

Research shows that companies using so called interorganizational collaboration or co-creation in their innovation process excel in firm innovativeness. To co-create with other stakeholders means that you need to have a good understanding of the market structure of your industry and how this can change. Volberda, H.

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Corporate identity influences sustainability and innovation

Norbert Bol

In the journal of Technological Forecasting & Social Change is an interesting article about the effects of corporate identity on innovation strategies and sustainability (Staub et al., Innovation in this article is classified as product innovation, process innovation, marketing innovation and organizational innovation.

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Typology for Innovative Organizations

Open Innovation EU

It follows up on trends in education to break the shift towards a more entrepreneurial environment into a model of multisided value creation (Manshanden et al, 2014; Zwaan, 2016). Product innovation processes in small firms: Combining entrepreneurial effectuation and managerial causation. 2) and has been widely studied (i.e.