Tullio Siragusa

FEBRUARY 6, 2023

Lead Scoring in B2B Sales: Transforming the Process with Design Thinking Lead generation and qualification is a critical aspect of B2B sales success, but it’s also a time-consuming and complex process. Example Use Cases There are several examples use cases for lead scoring using Design Thinking in a B2B environment.

Design Thinking 118

Design Thinking Design Brainstorming System 118

Tullio Siragusa

JULY 3, 2023

Unlocking B2B Sales: The Magic of Empathy, Storytelling, and Problem Solving In the realm of B2B sales, navigating the intricate web of clients’ needs, identifying their pain points, and offering them appropriate solutions requires a perfect blend of skill and art. Example: “Our software was born out of frustration.

Software Review 62

Software Review Software Technical Review Examples 62

Paul Hobcraft

SEPTEMBER 14, 2018

Recently, I got caught up in some announcement by Siemens, where they announced the acquisition of Mendix, the Low-Code providers, for the explicit purpose to combine Mendix with Siemens MindSphere, claiming it has the potential to cover off all elements of the Smart App Stack. That got my attention.

Software Review 189

Software Review Software Technical Review Design 189

Tullio Siragusa

JULY 25, 2022

Tech Backstage interviewed Alex Garcia Gonzalez to learn more about his journey from adopting a dog, to building one of the biggest B2B pet care companies in Mexico. In the world of b2b tech, data is even more important. A recent study by Forbes Insights found that data-driven innovation is the key to success for B2B tech companies.

Data 118

Data Creativity Technical Review Innovation 118