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The Case for BOD Oversight Focused on Leadership: Good Leadership is Good Business

Tullio Siragusa

In a world where word of mouth spreads like wildfire, and employees can share their experiences anonymously through social media and employment review sites, the importance of good leadership cannot be overstated. According to a study by Businessolver, 93% of employees are more likely to stay with an empathetic employer.

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Unlocking B2B Sales: The Magic of Empathy, Storytelling, and Problem Solving

Tullio Siragusa

Example: “Our software was born out of frustration. After implementing our software, they saw a 35% decrease in project delays and saved significant costs in the long run.” Example: “Our cybersecurity software is like a vigilant night watchman. Support With Evidence Support your solution with data, case studies, or testimonials.

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Creating a Unified Future with Design Thinking: How to Align Sales and Marketing After M&A

Tullio Siragusa

This can include blog posts, white papers, case studies, videos, and social media content. Here are some examples of how to apply the step of establishing a feedback loop: Schedule regular check-ins: Establish a regular schedule of check-ins between the sales and marketing teams to review progress against the joint strategy.

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Unlocking Innovation with Data, Creativity, and Automation

Tullio Siragusa

That’s because it can be used to create innovative products that solve real-world problems for customers. . According to a study conducted by MIT Sloan Management Review and Deloitte, over 60% of executives say that data-driven decision-making is “critical” or “very important” to their success.

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