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Overcome resistance and capture growth in the Financial Services Industry

Innovation 360 Group

“Companies that master the delicate balance between cutting costs to survive today and investing to grow tomorrow do well after a <downturn>” HBR 2010. Dealing with uncertainty demands innovative ideas. Innovative ideas are purchased externally and often not well integrated. Difficulties with speed to market.

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When innovation led to a reversal of fortunes

hackerearth

It was close to bankruptcy in the late 1990s with rivals BM, Dell and HP eating up the market. The company had a paltry 4 percent market share and losses of over $1 billion. Market expansion was what Apple needed, not a sizable chunk of the PC market. Mac’s unique features were shadowed by the premium price.