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A Beginner’s Guide to Web Site Optimization—Part 2

Boxes and Arrows

In the previous article we talked about why site optimization is important and presented a few important goals and philosophies to impart on your team. We created the following minimum completion criteria for my past team at DIRECTV Latin America. I’d like to switch gears now and talk about more tactical stuff, namely, process.

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Great to Good Innovation

IdeaSpies

Between 1996-2001, Jim Collins’ team researched and wrote a bestselling book called Good to Great. Most of them were organizations that ‘make and sell’ products (Abbott Laboratories, Kimberly-Clark, Philip Morris, and Gillette Company). They were inventors of the 20th Century; many of which gave rise to the said products.

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Great to Good Innovation

IdeaSpies

Between 1996-2001, Jim Collins’ team researched and wrote a bestselling book called Good to Great. Most of them were organizations that ‘make and sell’ products (Abbott Laboratories, Kimberly-Clark, Philip Morris, and Gillette Company). They were inventors of the 20th Century; many of which gave rise to the said products.

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Great to Good

IdeaSpies

Between 1996-2001, Jim Collins’ team researched and wrote a bestselling book called Good to Great. Most of them were organizations that ‘make and sell’ products (Abbott Laboratories, Kimberly-Clark, Philip Morris, and Gillette Company). They were inventors of the 20th Century; many of which gave rise to the said products.

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Get Real About Your Company’s Future

The Inovo Group

Fast-forward to 2012, five years after the introduction of the iPhone — and three years after release of Android and Samsung’s first smartphone – RIM, Nokia and others, using the best business tools available, were still projecting future growth based on past performance. Would it have a new product development or innovation process?

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When innovation led to a reversal of fortunes

hackerearth

Apple has refashioned consumer experience with its iconic branding, stylish design and a diverse product range, its own retail stores, and important partnerships with the competition. The climb has been quite an uphill task for the iconic toy designer. Nintendo released Wii U in 2012. Everything is awesome!