Now Is The Time To Get To Know The Modern Buyer
Brunner
NOVEMBER 30, 2020
They have developed new buying behaviors and influence other generations to follow suite, forced change on go-to-market strategies, and essentially determine the fate of most brands. In 2020, Millennials became the dominant force in the workplace, making up more than 50% of the U.S. However, they shouldn’t just be a priority for B2C.
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