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How Can Healthcare Marketers Navigate Reporting in a Post-OCR Guidance World that Aims to Protect Patient Privacy? 

Brunner

Last year, a healthcare client told me that they would need to stop tracking their paid advertisements due to new rules from the U.S. This means that healthcare organizations cannot use the usual tracking technologies, like cookies and pixels, that could potentially reveal personal information about patients.

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IA Summit 09 - Day 1

Boxes and Arrows

Portable Research: Observing Users on the Go – Nate Bolt As technology becomes increasingly portable, mobile, and ubiquitous, new challenges to traditional ethnographic user research arise. Yet UX designers don’t always seek to understand the advertising business model so they can maximize revenue.

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User Research With Small Business Owners: Best Practices and Considerations

Boxes and Arrows

What is motivating is providing small business owners and their employees with information and tips on how to run the business successfully: things like offering free accounting software, coaching on social media best practices, and personal access to a member of the support team for assistance. This isn’t a bad thing.

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The Key to Effective Value Proposition Development

Taivara

The Key to Effective Value Proposition Development. If you have an immediate problem to solve, we’ve found that bringing a cross-functional team together to tackle the problem head-on yields positive results fast. This step is typically easier if you’ve developed a solution for a problem. Let's build together.

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Unit Economics: How to Calculate CAC & LTV – It Depends – Podcast Transcript

IM Insights

We provide insights on how to measure innovation , innovation , accounting , and managing the uncertain process of developing new , sustainable , and profitable business models. I was brought in to build a program in Rome that was themed around environmental tech. Kind of prioritize a little bit of what to learn.

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We Don’t Research. We Build.

Boxes and Arrows

But self-education, the freelance “UX Team of One,” and Twitter conversations can’t really match the learning and practice potential of working with others, so I keep looking for full-time UX opportunities. It’s my standard question of any new project, and, I was learning, also a good gauge of where companies were in their process.