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An Innovation Minute with Gregg Fraley

Gregg Fraley

Qualitative Research in B2B. The message of this edition of An Innovation Minute is simple: Use of qualitative research techniques in business to business companies (B2B) is woefully under-utilized. Qualitative techniques are usable within frameworks like Design Thinking, Agile, Lean, and CPS.

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5 Excuses of companies that don't innovate (and how to overcome them)

Moves the Needle

To start, they need to be closer to their customers, be more agile, act bolder. At Intuit, MTN Co-Founder Aaron Eden started the snowball by running “LeanStartIN” workshops under the radar to teach lean startup to small handfuls of colleagues. Invite operational colleagues – legal, HR, IT – to your lean innovation group.

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Digital Technology MoshPit

Gregg Fraley

All frameworks (Agile, Lean, CPS, Design Thinking, Stage-Gate) require people to come up with fresh ideas, and MoshPit has a new and better way to do that. GFi has worked with a diverse set of organizations, including: start-ups, Fortune 500 companies, non-profits, consumer goods, and B2B manufacturers.

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5 Excuses of Companies that Don’t Innovate (And How to Overcome Them)

Moves the Needle

To start, they need to be closer to their customers, be more agile, act bolder. At Intuit, MTN Co-Founder Aaron Eden started the snowball by running “LeanStartIN” workshops under the radar to teach lean startup to small handfuls of colleagues. Invite operational colleagues – legal, HR, IT – to your lean innovation group.

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Key Innovation Issues for 2016 and Beyond

Integrative Innovation

It requires a more deliberated approach, such as the lean startup process, design thinking or a combination thereof. Tip: Tim Kastelle has posted a worthwile series on how to implement lean startup for innovation initiatives. The B2B marketplace has also been slow to catch on.