BrainZooming

OCTOBER 28, 2015

I’m not sure where to start with the brand experience problems for Southwest Airlines in this picture. The entire Southwest Airlines ticketing area was decorated for Halloween. We talk about Southwest Airlines frequently example in Brainzooming branding and content marketing workshops.

Strategy 40

Strategy Strategy eBook Strategic Thinking 40

BrainZooming

APRIL 21, 2017

The folks at Armada Corporate Intelligence offered an internal branding strategy take on the United Airlines woes, offering strategic thinking questions you can ask and answer to improve your brand’s resiliency and avoid brand crises. 3 Ways Your Internal Branding Strategy Can Be Smarter than United Airlines.

Strategy 72

Strategy Strategy Underperforming Technical Team Technical Review 72

BrainZooming

JANUARY 9, 2018

Vickie’s drive to strategize, revise, and improvise in the name of extreme creativity and productivity is as fierce and inspiring as ever, making her a natural choice for an interview on the Brainzooming blog. Now Streaming: Extreme Creativity and Vickie Howell. But some things remain constant. I’m like, WHAT?! EAG: Absolutely.

Creativity 0

Creativity Video Project Marketing 0

Innovation 360 Group

MAY 21, 2020

Are you confident in your strategic thinking, and your organization’s internal innovation competencies and skills? Often it is misused as a framework for assessing a specific market or even an organization itself. In fact, thinking much more broadly produces the most value. PESTLED is the mortar in the world of data.

Radical Innovation 69

Radical Innovation Artificial Inteligence Data Analysis 69

BrainZooming

DECEMBER 8, 2015

As the Journal article states, “The fledging aviators in the JetBlue program would still have to meet this requirement (1,500 hours of flying), but by assessing students at various intervals short of 1,500 hours, the airline seeks to show that its curriculum can produce outstanding pilots who have spent fewer hours in actual aircraft.”

Strategy 40

Strategy Strategy Strategic Thinking eBook 40

BrainZooming

NOVEMBER 14, 2018

I was standing in line at the Baltimore airport, about to board an earlier-than-planned Southwest Airlines flight through Chicago on my way back home. I see three take-aways from this story: The benefit of creative structure to generate LOTS of ideas, because the winner may be cool product name number eighty-three.

How To 66

How To Creative Thinking Strategic Thinking Creativity 66