Airlines Disruption Leadership Strategy 
Daniel Burrus
MARCH 1, 2023
Southwest Airlines has a notable history with both intrapreneurship and solving both internal and external company pain points creatively. But at Southwest Airlines, an internal employee named Marty Cobbs decided to take passengers by surprise by livening up the safety instructions with humor.
Daniel Burrus
JULY 17, 2019
For example, Delta Airlines’ entire fleet in the United States was temporarily grounded because of computer problems—the second shutdown over a period of six months also shutting down the carrier’s website and mobile apps. Many organizations can point to business principles, strategies and other ways of thinking that underscored success.
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Daniel Burrus
AUGUST 19, 2020
A few more similarly accelerating technology Hard Trends that increase in-person trust are contact-less kiosks for self-service in retail stores, and hotel and airline check-in using facial recognition and/or voice and smartphone. With that said, make sure you put elevated trust at the center of your reopening strategy.
Corporate Innovation
JULY 17, 2017
While the new value chain is not expected to supplant either of the other two for the foreseeable future, it will definitely disrupt and alter them in major ways. New part suppliers for ACE vehicles will emerge in leadership positions, e.g., NVIDIA, Samsung, or Intel together with Mobileye, which it recently acquired.
Innov8rs
MARCH 6, 2023
For example, Delta Air Lines, one of the leading airlines, managed to get back to their leading position even after bankruptcy. Organizations should make changes in their strategy, governance, engagement, and incentives. The important questions arise: how to prioritize investments, where to cut what, and what strategy works best?
Innovation 360 Group
MAY 21, 2020
A great example of disruption across industries is the way Uber instantly went from disrupting the taxi industry to holding a dominant position in the food delivery industry, rising rapidly to handle 10 billion dollars US worth of business and devouring market share from rivals Postmates, Caviar, and DoorDash. Expect new entrants.
Daniel Burrus
MAY 8, 2019
In July 2016, Southwest Airlines canceled 2,300 flights when a router failed, delaying hundreds of thousands of passengers. Andrew Tschonev, technical specialist at security firm Darktrace , stated: “With attackers targeting everyone and anyone, today’s businesses cannot safely assume that it won’t happen to them.”.
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