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Creative Thinking Exercise – Rethinking Shrimp

BrainZooming

Sometimes you think you know best, only to find later that you have absolutely NO clue. As an example, I wrote some time back about the “Shrimp” creative thinking exercise we included during a creative thinking workshop for a regulated financial services company.

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Strategic Thinking Exercises – Why Do We Give Away So Much for Free?

BrainZooming

The conventional wisdom is you give away “what” you do as part of content marketing, but not “how” you do what you do. We, however, routinely share how we do things via our methodology, tools, and learnings from Brainzooming strategic thinking workshops. Creative Thinking Skills – 200+ Tips and Tools.

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Creative Thinking Skills – Creativity in No Time

BrainZooming

I recorded a video for the Specialty Equipment Market Association (SEMA) that ties into my presentation at their conference on creative thinking skills and “Taking the NO Out of InNOvation.”. A big part of improving your creative thinking does not necessarily mean setting aside time to have offsite meetings and generate ideas.

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Innovation Unleashed: Developing a Culture of Innovation in High Potential Leaders

Leapfrogging

It propels companies forward, allowing them to adapt in rapidly changing markets and to respond effectively to evolving customer needs. Encourages leaders to seek out emerging trends and technologies that could influence future markets. Promotes the use of creative thinking and experimentation to find novel solutions.

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PESTLED360: Iron Out Key Driving Forces in Your Current Environment and Anticipate Future Ones

Innovation 360 Group

Are you confident in your strategic thinking, and your organization’s internal innovation competencies and skills? Often it is misused as a framework for assessing a specific market or even an organization itself. In fact, thinking much more broadly produces the most value. PESTLED is the mortar in the world of data.

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Innovation Strategy – 6 Ideas Better than “Clean Sheet of Paper” Creativity

BrainZooming

Here are six ways to strategically and productively fill up a LITTLE bit of that clean sheet of paper to maximize creativity: Letting People Know What’s Important. Strategic Thinking Questions to Identify What Matters for a Brand. A Strategic Creative Brief – 4 Benefits for Your Communications Efforts.

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Creative Strategy Formula – Snickers and Lead, Copy, Swerve, Integrate, Go

BrainZooming

When translated into a simplified creative strategy formula, you can consider ways your brand could use a comparable formula to develop a new creative strategy: Is there a creative idea out in a market comparable to yours that is gaining attention and buzz that you could copy ? BTW, A Word about Personalization.