Wed.Dec 27, 2023

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What to Expect from the Global Economy in 2024

Harvard Business Review

The economy is ending 2023 in better shape than expected. Most importantly, inflation is falling in much of the world and some central bankers have signaled likely interest rate cuts in 2024. But risks remain as higher interest rates work their way through markets. Geopolitics also looms large.

Marketing 102
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Customer Success is Everyone’s Job

Innovation Excellence

GUEST POST from Geoffrey A. Moore There was a time when CEOs liked to say that everyone is in sales, but nowadays, given the XaaS business model, lifetime value has become the focal point for both the customer and the vendor.

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Competing with TikTok: When to Imitate, When to Differentiate

Harvard Business Review

Leading social networks have shown that imitation can sometimes lead to better financial performance than differentiation.

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4 Ways to Scale Idea Generation with ITONICS Smart Ideation

ITONICS

One of the cornerstones of scalable ideation is the ability to bring diverse perspectives together - a pivotal element in cultivating a wealth of innovative ideas. Actively involving team members results in a higher volume of ideas. More participants mean more opportunities for creative solutions. Active participants not only contribute ideas but also provide constructive feedback on others' suggestions.

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Turn Payments Into Personalization: Unlock the Value of Transaction Data

Speaker: Loreal Lynch, Everett Zufelt, and Michaela Weber

Once upon a time, in the vast realm of online commerce, there lived a humble checkout button overlooked by many. Yet, within its humble click lay the power to transform a mere visitor into a loyal customer. 🧐 💡 Getting checkout right can mark the difference between a successful sale and an abandoned cart, yet many businesses fail to make payments a part of their commerce strategy even when it has a direct impact on revenue.

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AI Takes the Wheel: New Advances in Autonomous Driving

Harvard Business Review

Can generative AI change how we drive?

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It’s Time to Talk to Your Team About Mental Health

Harvard Business Review

How you can help your organization make employee mental health a priority.