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The Need for Digital Innovation Platforms

Paul Hobcraft

Innovation is struggling to really perform and unleash breakthrough products due to many ‘inbuilt’ inhibitors. Embedded software is becoming more important in value than the physical product. Embedded software is becoming essential within products; from shoes, household appliances, cars, travel etc.

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Find your Marketplaces; they can be the secret to your success.

Ecosystems4Innovating

Add in software to direct and help facilitate discovering, buying and selling, payments, service fulliment and final delivery. The Power of Network Effects: As more participants join the marketplace, the value for each participant increases due to network effects.

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Listen, Think, Create

Information Playground

I was highly engaged as I listened to one particular idea. My boss stood up on stage and said "I want to encourage everybody in my organization to submit ideas to the Innovation Roadmap contest" I listened and thought to myself that my participation had dwindled in previous years (because I used to run the contest).

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Soldiers & Hessians, Ronin & Ninja

Boxes and Arrows

A UX future vision accelerates short-term delivery, but also drives the product roadmap. On the other hand, software can live for years; it’s worth investing to make it scalable, consistent, and avoid design entropy. They have to be twice as fast for each hour getting up to speed, travelling, and making presentations.