Imaginatik Innovation Marketing Survey 
Imaginatik
JULY 7, 2016
On July 20th, Imaginatik and MassChallenge will release our joint research study on the State of Corporate-Startup Collaboration for 2016. Far from yet another online survey, this study is a big deal – and here’s why. Building “moonshots” market/product bets, as if they were an independent startup hatchery – but within the corporation.
Values Centered Innovation
MARCH 17, 2017
Part 1 of 3: Innovation is the core driver to meet critical business needs. In a 2007 McKinsey Quarterly article on “Leadership and Innovation,” the authors made it quite clear that “Innovation is a core driver of growth, performance and valuation.” Enable innovation throughout the entire organization.
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