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6 Simple Growth Hacks for Startups

Leapfrogging

That’s because it’s incredibly hard to cut through the noise and establish a new brand, website presence, and business model in today’s increasingly cluttered competitive world. And it drives traffic to your website that can convert to newsletter signups, subscriptions, and product purchases. Create Expert Content.

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What Happens in Melbourne Doesn’t Stay in Melbourne!

IdeaScale

Based on our work there, we wanted to focus on what intrapreneurship means for organizations and how it can be encouraged from both top-down and bottom-up. Based on our work there, we wanted to focus on what intrapreneurship means for organizations and how it can be encouraged from both top-down and bottom-up. What Is Intrapreneurship?

Policies 149
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Pay Attention to Customer Experience to Unleash Impactful Innovation

IdeaScale

Innovation management is necessary, and it requires that companies first look at themselves from an outsider’s (their customer’s) viewpoint. It’s hard to develop true customer service innovation from an “inside-out” viewpoint. But far fewer consider innovation in customer service.

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Origin Story of The first CT scan (Republished from The Conversation

Rmukesh Gupta

50 years ago, on 1st October 1971, the first CT scan let doctors see inside a living skull – thanks to an eccentric engineer at the Beatles’ record company. He held onto this idea over the years, which can be paraphrased as “ looking inside a box without opening it.” Godfrey Hounsfield stands beside the EMI-Scanner in 1972.

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Authenticity is an Evolving Process of Search and Discovery

Tim Kastelle

If those are brand values, you can see where collaborating with the London Stock Exchange might not seem cool. The Trap of Authenticity. Do organisations need to be authentic? It’s a question that came up as I was talking to a colleague recently. And yet, for the owners, both impulses are true. We are many selves.

Change 100
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3 Keys to Developing Cool Brands from Boring Brands

BrainZooming

So let’s see about getting some new eyes and putting them to work for you. 3 Keys to Creating Cool Brands from Boring Brands. Within the current landscape, here are a few traits I see that fit inside the broad category of cool brands: On trend. That’s important, because brand strategy has everything to do with cool.

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Leadership Strategy – How Much Teaching and Coaching Is Enough?

BrainZooming

This week’s “Inside the Executive Suite” from the Armada Executive Intelligence Brief newsletter highlighted two Wall Street Journal articles examining leadership strategy in light of how involved a teacher or coach should be in the details of teaching and learning. .