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Should You Build or Buy Your Generative AI Solution?

Planview

GenAI Use Case Examples Before a company can decide to make or buy a GenAI application, it needs to determine the use cases it will pursue. Though most have been released in the last six months, the field is remarkably diverse and sophisticated, catering to a wide range of internal company needs.

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The 5 Benefits of Greater Diversity, Equity, and Inclusion

CMOE

If, like many companies and organizations, your answer is yes, your company stands to benefit from greater diversity, equity, and inclusion in these five highly profitable ways. The numbers make it clear: a more diverse and inclusive workplace environment is crucial to boosting a company’s overall performance. Primarily men?

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Concerned about cookieless marketing? Consider these effective alternatives for targeting and audience tracking 

Brunner

If you’re in marketing, you’ve likely heard what’s coming — the end of cookies, those digital snippets of text marketers use to target key audiences and track how people engage. That pivot has marketing teams at companies large and small searching for alternatives to measure their campaigns, content, and digital experiences.

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Thought Leader and Influencer Interview with Sam Gupta, Principal Consultant, ElevatIQ Inc

Thinkers360 - Thought Leader Interviews

Brands & Companies : Sign up to find and work with advisors, analysts, authors, influencers and speakers in your niche and to amplify your own executives, thought leaders, employee advocates and content among our opt-in community with over 100M followers on social media combined! But don’t forget to network and engage.

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A Comprehensive Guide to Corporate Branding

Flying Fish Lab

As digitalisation advances and information becomes easily accessible, consumers can investigate a brand's history and reputation effortlessly through platforms such as social media and online reviews, aiding them in making informed choices aligned with their values and preferences. They play distinct roles in portraying a company's image.

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The Hyper-personalization Data and Privacy Debate?-?Solved

Tullio Siragusa

Product marketing greatly relies on being the voice of the company to the market and the voice of the market to the company. All the information informs the company’s sales team on how to talk about the products and sell them. All the information informs the company’s sales team on how to talk about the products and sell them.

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Today’s Truth in Marketing: Get Interactive or Get Out of the Way

Daniel Burrus

But things are changing; technology and its exponential uses are accelerating at a rate never before seen, and because of this, all age groups are taking to software they may have never tried before. Let’s suppose that a company creates a product geared more toward the Baby Boomer generation.