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Imaginatik
MAY 29, 2018
BOSTON – May 29, 2018 – Imaginatik today announced the publication of a groundbreaking new business book, Topple – The End of the Firm-Based Strategy and Rise of New Models for Explosive Growth. A changed competitive environment creates new rules and steps to take — as useful for start-ups as for mid-market firms and global brands. “The
Imaginatik
AUGUST 25, 2016
This happens when business leaders convert innovation efforts back into more familiar territories like operational excellence, cost reduction, market expansion, etc. Many companies, however, have taken a more aggressive approach to creating an innovation competency. So, how do you make innovation a strategic pillar?
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Imaginatik
JANUARY 15, 2018
This article demonstrates how the Jet.com acquisition has given Walmart access to a whole new, upmarket clientele – including the $600bn annual millennial consumer market – and also strengthened their e-commerce operation. Whether this is enough to avoid falling margins and diminished market share remains to be seen.
Imaginatik
SEPTEMBER 15, 2016
Embedding an effective innovation program in your company requires a fresh look at capabilities. We find that very few – if any – large companies are truly set up to enable innovation to do battle with how the business landscape is evolving. Changes in companies. How will that bring new players into the market?
Values Centered Innovation
MARCH 17, 2017
One thing has changed in the past 10 years: innovation has evolved from being “ a ” core driver to now being “ the ” core driver. Develop stronger marketing and branding. CEOs also see the necessity for, and perhaps the inevitability of large-scale, transformative change in just about every facet of their companies.
Imaginatik
SEPTEMBER 2, 2016
Transformation, at its core, reflects changes in the economic, technology and behavioral logics of an industry. Changes in these logics mean that the ‘same old, same old’ ways of doing business no longer works with the blunt reality that lots of businesses are optimized for a competitive world that no longer exists.
Imaginatik
FEBRUARY 15, 2016
Two real-world cases are instructive: An international food-service company created a VP Global Innovation position to refresh their food products, packaging, and market approach. Yet nearly two years later, there was still nothing launched in market. On the surface, both of the example companies did everything right.
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