BrainZooming

OCTOBER 4, 2016

I attended a presentation on cultivating a creative culture delivered by Michael Perman, formerly of Gap, at The Marketing Conference last week in San Francisco. During his keynote, Perman discussed twenty-plus three-day creativity sessions he organized while at Gap. What mix of creative diversity will drive implementation?

Groups 91

Groups Creativity Conference eBook 91

BrainZooming

OCTOBER 6, 2015

The conventional wisdom is you give away “what” you do as part of content marketing, but not “how” you do what you do. We, however, routinely share how we do things via our methodology, tools, and learnings from Brainzooming strategic thinking workshops. Creative Thinking Skills – 200+ Tips and Tools.

Strategic Thinking 40

Strategic Thinking Exercises Creative Thinking eBook 40

BrainZooming

MARCH 6, 2017

After talking with a friend, I think the percent of time you are told to pull back your creative ideas because they are too big and bold may be a good way to assess how your creativity is faring in an organization. The cumulative impact is she no longer offers big creative ideas because there isn’t any point.

Creativity 75

Creativity Underperforming Technical Team Creative Thinking eBook 75

BrainZooming

MAY 30, 2017

Instead, give your team creative thinking questions appropriately sized to the innovation you are seeking. This FREE eBook features thirteen question-based exercises to foster strategic conversations for disrupting. Marketing strategies. Industry and market dynamics. Who doesn’t love big ideas?

Strategy 87

Strategy Strategy Exercises Disruption 87

BrainZooming

MAY 11, 2016

Prioritizing with Change and Implementation. These ideas don’t even begin to address the innovation value of strategic thinking exercises and creative structures to spur innovation. Are you prepared to take better advantage of your brand’s customer and market insights to generate innovative product ideas?

Creativity 40

Creativity Strategy Strategy Strategic Thinking 40

BrainZooming

MAY 24, 2017

Beyond trade secrets and insider knowledge that could move markets, organizations consider a wide variety of information as confidential. ” Market-Moving and Insider Information. When the new service reached the market, the staff of another, competitive subsidiary visited my office to try to understand the market implications.

Strategy 69

Strategy Strategy How To Strategic Thinking 69

BrainZooming

JUNE 6, 2016

Nearing last year’s close, I thought we knew specific changes in the make-up of The Brainzooming Group. Then things changed. All the while, demand for Brainzooming workshops on innovation, strategic thinking, and content marketing increased. Sleep has also been a victim during this change.

Strategic Thinking 40

Strategic Thinking eBook Marketing Creative Thinking 40

BrainZooming

MARCH 30, 2017

The folks at Armada Corporate Intelligence profiled a Bloomberg Businessweek story on Fanatics , the sports apparel manufacturer and marketer, in its Inside the Executive Suite. It also uses its agile strategy to market apparel for niche opportunities where it might sell as few as ten t-shirts. Start Implementing Faster and Better!

Strategic Thinking 40

Strategic Thinking Agile Disruption Strategy 40

BrainZooming

NOVEMBER 24, 2015

Aspirations the organization has for changing its current path. Need help guiding your team’s creative thinking for innovative product ideas? Do you need to take better advantage of your brand’s customer inputs and market insights to generate innovative product ideas?

Underperforming Technical Team 40

Underperforming Technical Team eBook Strategic Thinking Exercises 40

BrainZooming

JUNE 20, 2016

Here’s the story of how a request from a big supporter, then and still, instigated a major change in the Brainzooming methodology. Chuck’s creativity techniques and helped us generate tons of ideas. We started dabbling within our market planning team to help our internal clients generate new ideas, too.

Exercises 67

Exercises Strategic Thinking Strategy Strategy 67

BrainZooming

JANUARY 9, 2018

EAG: I think it’s the fact that when you saw that the market wasn’t doing what it had been doing, you took things into your own hands and found a way to do it anyway. However, you’re creative, whether it’s picking up a Fender Strat, or a paintbrush, or knitting needles, that is how you channel your creativity.

Creativity 0

Creativity Video Project Marketing 0

BrainZooming

OCTOBER 2, 2015

As always with creative clicks, click on the headlines in these LinkedIn Inspirations to link to the original article. The Death of Marketing Strategy – Killer Article! Being a HUGE egghead, it inspires me to get a dose of the science behind creative thinking exercises. Feel free to connect with me on LinkedIn.

Creativity 40

Creativity eBook Groups Trends 40

BrainZooming

OCTOBER 12, 2016

I also push my creative thinking skills and look through newspaper or magazine articles to inspire ideas. It followed her as she pursued junk at a rural South Dakota hoarders house to look for ideas to fit into her twice-yearly magazine, “Flea Market Style,” and annual “Junk Bonanza flea market festival.”.

Creative Thinking 40

Creative Thinking Creativity eBook Resources 40

BrainZooming

SEPTEMBER 11, 2017

Instead, executives talk about customers or growth or cost cutting or new markets or a whole variety of other areas that can contribute to business success. The consultants we worked with to help us develop our first big strategic marketing plan back in 1997, didn’t provide productive structure to help us. ” Enjoy this article?

Exercises 76

Exercises Strategy Strategy Strategic Thinking 76

BrainZooming

AUGUST 29, 2016

To put it succinctly, Diane came in and kicked my creative and content marketing ass in the nicest possible way. In late September 2016, I’ll be co-presenting and hanging out with Whip-Smart Wordsmith, Emma Alvarez Gibson , at the Social Media Strategies Summit and Marketing Conference in San Francisco.

Collaboration 68

Collaboration Meeting eBook Strategy 68