Conference Design Engagement Product Strategy 
Leapfrogging
APRIL 19, 2024
For further guidance on managing your virtual team, delve into virtual team management and virtual team project management to ensure your team’s communication remains clear and effective, ultimately driving virtual team productivity. Use engaging visual aids and interactive elements to maintain attention.
Leapfrogging
APRIL 19, 2024
For further guidance on managing your virtual team, delve into virtual team management and virtual team project management to ensure your team’s communication remains clear and effective, ultimately driving virtual team productivity. Use engaging visual aids and interactive elements to maintain attention.
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Boxes and Arrows
NOVEMBER 17, 2015
From start-ups to banks, design has never been more central to business. Yet at conference after conference, I meet designers at firms talking about their struggle for influence. Why is that fabled “seat at the table” so hard to find, and how can designers get a chair? Does a designer just make pictures?
Boxes and Arrows
APRIL 13, 2017
“Design the box first” is a classic design exercise to use constraints to discover the unique value proposition. Engaging with potential customers, right from the beginning, and learning what they want is an essential skill. Why this matters to designers. Designers have a unique skill set.
BrainZooming
JULY 6, 2017
I delivered a keynote on the importance of collaborative internal branding during the SMC3 2017 Connections conference. The talk prompted several conversations about the distinctions between branding strategy and advertising. Advertising relates to marketing strategy. Subscribe to the free Brainzooming email updates.
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