Identifying the Value of Crowdsourcing: A Talk with Dr. Zoe Szajnfarber
IdeaScale
JANUARY 22, 2020
NASA used this product strategy approach when manufacturing a glove worn by astronauts on spacewalks. The final design contained the same materials used for the wings worn by Victoria’s Secret runway models. Better employee engagement is one benefit of open innovation. This expertise may take different forms.
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