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The Whole Foods Strategy…Isn’t (Whole)

Matthew May

There’s an interesting strategic play being made by Whole Foods Markets, in the midst of the company’s nearly $2 billion one-day drop in market value a few weeks ago, on the announcement of a shareholder lawsuit. So, Whole Foods is taking a Trader Joe’s strategy in launching its 365-brand stores. Weird, I know.

Strategy 100
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Herb Kelleher's Legacy at Southwest Airlines: 5 Important Lessons

Michael Roberto

Source: Southwest Airlines Yesterday, Southwest Airlines co-founder and long-time CEO Herb Kelleher died at age 87. Here are five simple, yet powerful, lessons that come to mind as I reflect on the Kelleher era at the airline: Make tradeoffs. At Southwest, Kelleher chose to run an airline in a very different manner.

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Four Mind-Bending Business Models to Shake Up 2016

Leapfrogging

But perhaps the greatest innovations in business won’t be what companies decide to sell, but how they’ll go to market in ways that create entirely new business models. Here are four strategies to watch in 2016: Exclusivity – Play Hard to Get, to Get More Customers. What does that mean for marketers?

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Four Mind-Bending Business Models to Shake Up 2016

Leapfrogging

But perhaps the greatest innovations in business won’t be what companies decide to sell, but how they’ll go to market in ways that create entirely new business models. Here are four strategies to watch in 2016: Exclusivity – Play Hard to Get, to Get More Customers. What does that mean for marketers?

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Find out why investing in Digital Marketing makes all the difference during a crisis

mjvinnovation

In the same proportion, we will see substantial growth in Digital Marketing actions over the coming years. Here, we’ll show you some of the main reasons for investing in your Digital Marketing strategy! Inbound Marketing Content Marketing SEO Social Media. Marketing “from home.”

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How to Keep Innovating in an Economic Downturn

Innov8rs

Competitive Advantage In all circumstances, leaders will and should have strategic priorities on top of their minds. Usually, you need innovation for that, which means that you either adapt to current challenges or lag behind the competition. Organizations should make changes in their strategy, governance, engagement, and incentives.

How To 105
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BMI´s 55 pattern cards: ADD-ON

The BMI Lab Blog

This business model offers a core value at a competitive price, while numerous extras drive up the final price. This pattern requires a very sophisticated pricing and marketing strategy. Airlines, car manufacturers, and software companies are usually creating and capturing value in this way.