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Today’s Truth in Marketing: Get Interactive or Get Out of the Way

Daniel Burrus

Marketing is a world that is always evolving, always busy, and constantly filled with Anticipatory opportunities for all those who work in the industry and who leverage marketing for their organizations. . If you are an executive or working professional in the marketing industry, this is likely music to your ears.

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How fintechs forced banks to rethink their user experience

mjvinnovation

It’s no secret that charming marketing grabs customers’ attention faster and for longer than traditional marketing means. In today’s age, where customers have easy access to research and reviews at the touch of a button, companies need to show their audience that they are genuinely there for them. Business 4.0

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Acuvate’s 2022 Year In Review Bidding farewell to one of Acuvate’s best years yet

Acuvate

Ad Spend Optimizer Optimizing ad-spend and measuring campaign success with robust modern data technologies, machine learning and advanced analytics. AFE Modernization A no-code PowerApps solution for smart accounting of every tangible and intangible spending against the total corporate budget. Turning 16! Stay in touch.

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Why Software Won’t Eat The World

Innovation Excellence

In 2011, technology pioneer Marc Andreessen declared that software is eating the world. So taking a software centric view, while it has served Silicon Valley well in the past, may be its Achilles heel in the future. In other words, that software would eat the world. The Silicon Valley Myth. As the economist W.

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What the Cannabis Business Needs in Order to Thrive

Business and Tech

Whether it’s your customer relationship management tool, your menu and orders management tool, your point of sale, or your logistics software, being able to not have to worry about the software just working, or potentially running afoul of complex compliance requirements, is key. High state taxes and federal inaction on banking.

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How to Keep Innovating During an Economic Crisis

Innov8rs

Embrace a different mindset about those obstacles, and think about the situation in three ways: Acknowledge reality: Accept that everyone is struggling, even the major tech companies and big banks. Review your company's innovation practices, reassess your approach, and build capacity for the future.

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What is Retail Media Advertising and Is it a Fit for My Brand?

Brunner

Then you spot it — a competitor’s ad for a similar item, complete with a discount code and free shipping. Read on to learn what it is, how it works — and if it could be right for your marketing strategy. Read on to learn what it is, how it works — and if it could be right for your marketing strategy.