BrainZooming

OCTOBER 6, 2015

The conventional wisdom is you give away “what” you do as part of content marketing, but not “how” you do what you do. We, however, routinely share how we do things via our methodology, tools, and learnings from Brainzooming strategic thinking workshops. Creative Thinking Skills – 200+ Tips and Tools.

Strategic Thinking 40

Strategic Thinking Exercises Creative Thinking eBook 40

BrainZooming

NOVEMBER 4, 2015

I recorded a video for the Specialty Equipment Market Association (SEMA) that ties into my presentation at their conference on creative thinking skills and “Taking the NO Out of InNOvation.”. The answer to the question is to change the nature of the conversations you are having when you are working on the business.

Creative Thinking 40

Creative Thinking Creativity eBook Strategic Thinking 40

BrainZooming

MARCH 30, 2017

The folks at Armada Corporate Intelligence profiled a Bloomberg Businessweek story on Fanatics , the sports apparel manufacturer and marketer, in its Inside the Executive Suite. It also uses its agile strategy to market apparel for niche opportunities where it might sell as few as ten t-shirts. via Shutterstock.

Strategic Thinking 40

Strategic Thinking Agile Disruption Strategy 40

BrainZooming

OCTOBER 12, 2016

I also push my creative thinking skills and look through newspaper or magazine articles to inspire ideas. It followed her as she pursued junk at a rural South Dakota hoarders house to look for ideas to fit into her twice-yearly magazine, “Flea Market Style,” and annual “Junk Bonanza flea market festival.”.

Creative Thinking 40

Creative Thinking Creativity eBook Resources 40

BrainZooming

APRIL 24, 2018

The objective involved taking twenty-three tables of participants through innovation strategy exercises to identify disruptive concepts, craft strategies, document audience profiles, imagine ideas, develop market positions, and propose all the ideas in 9-second pitches. Creative Thinking: Tesco Homeplus Virtual Subway Store.

Strategy 88

Strategy Strategy Strategic Thinking Exercises 88

BrainZooming

OCTOBER 14, 2015

I’ll be presenting on social media super models , followed by a VERY QUICK creative thinking exercises for sales presentation. The creative thinking exercises for sales content is a different take on both familiar and some new creative thinking topics. Can You Change Your Look?

Creative Thinking 40

Creative Thinking Exercises Creativity eBook 40

Leapfrogging

MARCH 6, 2024

Innovation in executive teams is not just about developing new products or services; it’s about fostering a culture of continuous improvement, strategic thinking, and adaptability. By leveraging experiential insights, executive teams are better positioned to anticipate market trends, customer needs, and potential disruptions.

Leadership 113

Leadership Innovation Collaboration Culture 113

Leapfrogging

FEBRUARY 9, 2024

It propels companies forward, allowing them to adapt in rapidly changing markets and to respond effectively to evolving customer needs. Recognizing these individuals early allows for targeted development, aligning leadership growth with the strategic imperative of fostering an innovation culture.

Culture of Innovation 113

Culture of Innovation Culture Leadership Innovation 113

Leapfrogging

APRIL 4, 2024

These retreats are not merely a change of scenery but a strategic move to foster innovation and alignment among the top decision-makers of your company. Let’s explore how you can create an environment conducive to collaboration and strategic thinking.

Underperforming Technical Team 100

Underperforming Technical Team Leadership Design Exercises 100

Leapfrogging

APRIL 4, 2024

Importance of Strategic Planning Offsites A strategic planning offsite is not just another meeting; it’s an investment in your organization’s future. By removing distractions and dedicating time solely to strategic thinking, you create an atmosphere where creativity and big-picture thinking can thrive.

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Roadmap Design Underperforming Technical Team How To 100

BrainZooming

DECEMBER 11, 2015

We haven’t tackled that topic previously, so the first creative thinking move was sketching out a matrix comparing the degree someone is able to express a personal creative version versus how much they are getting paid for it. 5 Ideas for How to Make Money from Your Passion and Creativity.

Creative Thinking 40

Creative Thinking Creativity How To eBook 40

BrainZooming

SEPTEMBER 14, 2018

His comment got me thinking: How much of what we do is based around right now, when it REALLY should be oriented toward getting ready for whatever is next ? Unexpected Market Development ? Depending on the answer, an Idea Magnet realizes you may need to make a big change to ever make progress. The next. . Opportunity ?

Strategic Thinking 60

Strategic Thinking Creativity Creative Thinking Resources 60

BrainZooming

SEPTEMBER 11, 2017

Instead, executives talk about customers or growth or cost cutting or new markets or a whole variety of other areas that can contribute to business success. That realization was a breakthrough in how we would create a strategy development exercise back when I ran strategic planning for a Fortune 500 corporation.

Exercises 76

Exercises Strategy Strategy Strategic Thinking 76

BrainZooming

NOVEMBER 14, 2018

I see three take-aways from this story: The benefit of creative structure to generate LOTS of ideas, because the winner may be cool product name number eighty-three. The power of strategy-focused creative thinking questions to help generate a high proportion of on-target ideas. More about that customer experience fail.

How To 66

How To Creative Thinking Strategic Thinking Creativity 66

BrainZooming

JUNE 6, 2016

And are the priorities you pick the same strategic priorities you said you’d emphasize when it was time earlier in the year for strategic thinking? Nearing last year’s close, I thought we knew specific changes in the make-up of The Brainzooming Group. Then things changed. Marianne Carr took another role.

Strategic Thinking 40

Strategic Thinking eBook Marketing Creative Thinking 40

BrainZooming

JUNE 20, 2016

We introduced the first Brainzooming strategic planning workshop resembling what we do today as The Brainzooming Group ten years ago, June 19-20, 2006. Here’s the story of how a request from a big supporter, then and still, instigated a major change in the Brainzooming methodology. Afterward, they had the strategic plan!

Exercises 67

Exercises Strategic Thinking Strategy Strategy 67

BrainZooming

OCTOBER 4, 2016

I attended a presentation on cultivating a creative culture delivered by Michael Perman, formerly of Gap, at The Marketing Conference last week in San Francisco. During his keynote, Perman discussed twenty-plus three-day creativity sessions he organized while at Gap. What mix of creative diversity will drive implementation?

Groups 91

Groups Creativity Conference eBook 91

Innovation 360 Group

MAY 21, 2020

Are you confident in your strategic thinking, and your organization’s internal innovation competencies and skills? Understanding your external context and the global key drivers impacting your organization prepare you for change. Often it is misused as a framework for assessing a specific market or even an organization itself.

Radical Innovation 69

Radical Innovation Artificial Inteligence Data Analysis 69

BrainZooming

MAY 11, 2016

Here are six ways to strategically and productively fill up a LITTLE bit of that clean sheet of paper to maximize creativity: Letting People Know What’s Important. Strategic Thinking Questions to Identify What Matters for a Brand. A Strategic Creative Brief – 4 Benefits for Your Communications Efforts.

Creativity 40

Creativity Strategy Strategy Strategic Thinking 40

BrainZooming

MARCH 16, 2017

One way to create greater engagement during a strategic planning process is through framing important questions in new ways. Other times it means changing the perspective from which participants are answering questions. Except now, I can’t remember WHY I was thinking about using nursery rhymes. Here is one of those times.

Creativity 73

Creativity Strategic Management Strategic Thinking Exercises 73

BrainZooming

MAY 24, 2017

Beyond trade secrets and insider knowledge that could move markets, organizations consider a wide variety of information as confidential. ” Market-Moving and Insider Information. When the new service reached the market, the staff of another, competitive subsidiary visited my office to try to understand the market implications.

Strategy 69

Strategy Strategy How To Strategic Thinking 69

BrainZooming

SEPTEMBER 28, 2015

On Wednesday, I delivered the closing keynote at the Real Time Marketing Lab with a mini-workshop on using strategic thinking super models to help C-suite executives understand social networking and content marketing strategy. That is a huge change, and opens the door to some radically different future workshops.

Collaboration 40

Collaboration Strategic Thinking Groups Engagement 40

BrainZooming

MARCH 6, 2017

After talking with a friend, I think the percent of time you are told to pull back your creative ideas because they are too big and bold may be a good way to assess how your creativity is faring in an organization. The cumulative impact is she no longer offers big creative ideas because there isn’t any point.

Creativity 75

Creativity Underperforming Technical Team Creative Thinking eBook 75

BrainZooming

NOVEMBER 24, 2015

What types of information should you listen for amid strategic conversations? Aspirations the organization has for changing its current path. Expectations for what a strategic initiative will include or deliver. Need help guiding your team’s creative thinking for innovative product ideas?

Underperforming Technical Team 40

Underperforming Technical Team eBook Strategic Thinking Exercises 40

BrainZooming

FEBRUARY 26, 2016

We’re big proponents of the value of bringing together a diverse group of people with varied creative thinking skills for strategic planning workshops within organizations and communities. Often, however, executives jump too quickly to flying everyone into one place for a big strategic planning meeting.

Collaboration 40

Collaboration Creative Thinking Exercises Groups 40

Idea Champions

JUNE 28, 2019

Idea Champions has trained quite a few PR and Marketing firms in the art and science of facilitating breakthrough brainstorming sessions. At the risk of sounding hyperbolic, Idea Champions' ability to quickly and effectively teach my colleagues and me how to facilitate brainstorming sessions changed the future of our business.

Brainstorming 22

Brainstorming Training Creativity Ideation 22

BrainZooming

AUGUST 29, 2016

To put it succinctly, Diane came in and kicked my creative and content marketing ass in the nicest possible way. In late September 2016, I’ll be co-presenting and hanging out with Whip-Smart Wordsmith, Emma Alvarez Gibson , at the Social Media Strategies Summit and Marketing Conference in San Francisco.

Collaboration 68

Collaboration Meeting eBook Strategy 68

hackerearth

SEPTEMBER 29, 2017

This requires a talented ‘innovation team’ – the right synthesis of strategists, technologists, and communicators - to lead this fundamental change and operate at the core of the ‘innovation machine’; to introduce the new culture , to inspire teams and drive innovation by example. Team Responsibilities. Measure, Assess, Adjust. Strategists.

Technical Review 68

Technical Review How To Software Review Ideation 68

BrainZooming

JANUARY 9, 2018

EAG: I think it’s the fact that when you saw that the market wasn’t doing what it had been doing, you took things into your own hands and found a way to do it anyway. However, you’re creative, whether it’s picking up a Fender Strat, or a paintbrush, or knitting needles, that is how you channel your creativity.

Creativity 0

Creativity Video Project Marketing 0

The Inovo Group

MAY 14, 2018

We always overestimate the change that will occur in the next two years and underestimate the change that will occur in the next ten. When Apple introduced the iPhone in 2007, Research in Motion (RIM) was a major player in a worldwide market that sold about one billion cell phones annually (the term “smartphone” was new).

Technical Review 45

Technical Review Trends Underperforming Technical Team Disruption 45