Jeffrey Phillips
OCTOBER 6, 2021
These costs are cultural or psychological (the psychic cost of doing innovation), trade-off costs (doing one project rather than another), and the actual hard dollar spending that can be associated with an innovation project. Why is innovation so expensive culturally or psychologically? Let's examine each in turn.
Leapfrogging
MARCH 9, 2022
Robyn Waters, the former vice president of trend, design and product development, once told me the same thing. Participants in the first group are asked to select the best apartment immediately after reading the comparisons–they don’t have time to really think about their choice.
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Innovation 360 Group
JUNE 9, 2020
In comparison to almost all other industries, the financial services industry is one of the least supportive of change (we call it adaptability), especially on one key dimension – a supportive culture for innovation. The breadth of innovation culture. The importance of radical innovation.
Mike Shipulski
JANUARY 27, 2016
But there’s a more powerful way to improve your brand, and that’s to map your products to reliability. It’s far a more difficult game than the quantified head-to-head comparison of fuel economy and it’s a longer play, but done right, it’s a lasting play that is difficult to beat.
Planview
DECEMBER 6, 2016
If you were creating a plan to pitch a crowdsourced innovation program to your executive team, the key benefits you’d want to stress could include a larger supply of high-quality product ideas from employees, an increased idea pipeline, a more efficient process for bringing products to market, and company-wide collaboration/engagement.
Boxes and Arrows
AUGUST 7, 2008
The televised Video Game Awards is in its sixth year and the influence of gaming culture is increasingly appearing in the mainstream. billion dollar market (NPD Group 2006) continues to grow as game franchises have extended into books, graphic novels, films, merchandise, and communities of devotees.
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