who-are-we Competition Disruption Marketing Product Innovation 
Jeffrey Phillips
DECEMBER 5, 2022
The traditional way of thinking about this, which is really just a loose rule of thumb, is to suggest that companies SHOULD plan for 70% of their innovation efforts (and hopefully, results) to be focused on incremental innovation, and 20% on transformative innovation and 10% on disruptive innovation.
Qmarkets
AUGUST 23, 2023
For many people, it evokes brands that created something so new that it changed the way we interact with certain products or services forever: Uber. It’s a series of much smaller innovations that make sure that a product consistently evolves over time and becomes more competitive in the market.
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Jeffrey Phillips
SEPTEMBER 14, 2021
Every company wants more innovation, to drive better revenue, profits and market share. But what most companies get wrong is that they want to create an innovation and then make it palatable and safe, to fit within the standards and norms of the existing business, like capturing lightning in a bottle.
Jeffrey Phillips
JANUARY 10, 2017
So, after over a decade of innovation consulting, I can say without doubt that companies that are just starting to innovate have it much better than those that were attempting it years ago. That's because as more companies try more innovation, more tools are vetted, more methods explored and exposed.
Qmarkets
AUGUST 26, 2021
Organizations choose to adopt the process of innovation for a myriad of reasons; to tackle existing challenges by ideating for solutions, to generate new revenue streams, to improve existing products or services, and so on. Accenture reveal the receipe behind portfolio growth with their 12 key rituals to governing innovation.
Jeffrey Phillips
FEBRUARY 10, 2016
There's a real sense that we in the corporate world are standing on the brink of an amazing transition, moving from relatively older, static models of competition based on corporate size and mass, to new competitive realities dictated by speed, agility and innovation.
Qmarkets
AUGUST 26, 2021
Organizations choose to adopt the process of innovation for a myriad of reasons; to tackle existing challenges by ideating for solutions, to generate new revenue streams, to improve existing products or services, and so on. What are the Various Approaches to Innovation in Business?
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