Idea to Value

MARCH 11, 2021

We speak about her new book Unblinkered: The quirky biases that get in the way of creative thinking…and how to bust them , about how biases manifest themselves in our workplace and what we can do about them. Topics covered in today’s episode: 00:01:20 – Rachel’s history coming to innovation through marketing.

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Creative Thinking Creativity Marketing How To 272

Paul Hobcraft

OCTOBER 30, 2023

In today’s rapidly changing business landscape, the ability to build a strong case, stay informed, and think critically is the key to unlocking success and driving innovation. Here, market trends evolve, new technologies emerge, and consumer preferences shift lightning-fast. For me, this landscape is marked by its dynamism.

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Agile Innovation Creative Thinking Culture 183

BrainZooming

NOVEMBER 4, 2015

I recorded a video for the Specialty Equipment Market Association (SEMA) that ties into my presentation at their conference on creative thinking skills and “Taking the NO Out of InNOvation.”. A big part of improving your creative thinking does not necessarily mean setting aside time to have offsite meetings and generate ideas.

Creative Thinking 40

Creative Thinking Creativity eBook Strategic Thinking 40

BrainZooming

OCTOBER 2, 2017

Creative Thinking Skills. ” – Brené Brown on hurdles that stand between an idea and celebrated creativity. Marketing Chops. If you’re going to do video, you “need to think like a film editor.” Last week’s Inbound conference was intense and productive.

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Creative Thinking Leadership Creativity Conference 63

Michael Michalko

MARCH 23, 2017

One day he and I had a discussion about creative thinking and I brought up the principle of adaptation. Every communication expert in Germany persuaded him there was no market for such a device as the telegraph was good enough. CAN THE CONTEXT BE ADAPTED FOR A DIFFERENT MARKET? I have a friend who is a chef.

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Creative Thinking Creativity System Marketing 64

BrainZooming

JUNE 8, 2016

We integrated the Brainzooming strategic thinking workshop into their annual sales meeting. Our going-in plan for the five-hour workshop was to interactively share and practice Brainzooming creative thinking exercises the sales, marketing, and engineering team could use to expand customer opportunities in new ways.

Strategic Thinking 40

Strategic Thinking Creative Thinking Creativity Exercises 40

BrainZooming

OCTOBER 14, 2015

I’ll be presenting on social media super models , followed by a VERY QUICK creative thinking exercises for sales presentation. The creative thinking exercises for sales content is a different take on both familiar and some new creative thinking topics. Force Yourself to Self-Evaluate.

Creative Thinking 40

Creative Thinking Exercises Creativity eBook 40

BrainZooming

AUGUST 23, 2016

What if your fear of being wrong is so great that you can’t even start implementing creative ideas that are just for you for fear you’ll goof something up? Typically, the creative thinking exercises we teach and use are a huge source of hope to get past fears about self-judged “bad” ideas. Is there hope? Sure, there is hope.

Creative Thinking 40

Creative Thinking Exercises Creativity eBook 40

BrainZooming

OCTOBER 30, 2015

Today’s creative thinking post is all about music. That’s why these music videos are the centerpiece of today’s creative thinking post. I met Leslie at Content Marketing World at a music event appropriately enough. While I don’t write about it all that often, I love music. Kate Davis.

Creative Thinking 40

Creative Thinking Video Creativity eBook 40

Destination Innovation

APRIL 1, 2021

The use of chance is a key element in lateral thinking. How can you deliberately introduce chance into your creative thinking? I have found that this method can work well for new product, service and marketing initiatives. The Random Word method is very good. Taken from the e-book, How to Generate Ideas.

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Brainstorming Creative Thinking How To Groups 269

BrainZooming

DECEMBER 11, 2015

We haven’t tackled that topic previously, so the first creative thinking move was sketching out a matrix comparing the degree someone is able to express a personal creative version versus how much they are getting paid for it. 5 Ideas for How to Make Money from Your Passion and Creativity.

Creative Thinking 40

Creative Thinking Creativity How To eBook 40

Jeffrey Phillips

APRIL 1, 2024

Another base principle is that most companies desire innovation in the form of new product and services to create new revenue and new market share. An established corporation with existing products and market share, with a responsibility to the market and shareholders, cannot operate in a culture purely focused on innovation.

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Culture Culture of Innovation Innovation Disruption 252

InnovationManagement

MAY 25, 2022

Creative thinking and innovation don’t come naturally to everyone, but that doesn’t mean they aren’t good at them. Sometimes, teams need practice and routine to improve their creativity skills. This article will highlight some popular innovation exercises you can conduct with your team to get your creative juices flowing.

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Exercises Creative Thinking Creativity Innovation 122

Paul Hobcraft

NOVEMBER 1, 2023

For this ability to tap into the “dynamics of innovation,” most of any future success in the modern world demands a proactive approach through constant skill development and creative thinking. Present case studies where a variety of perspectives resulted in creative solutions or market differentiation.

Change 174

Change Underperforming Technical Team Technical Review Agile 174

Paul Hobcraft

DECEMBER 4, 2023

C reative Thinking and Problem Solving: Unique Associations: Heightened sensory perceptions can contribute to more creative thinking by allowing innovators to make unique associations between seemingly unrelated concepts or information. Creative Synthesis: Sensory Awareness: Provides the raw material for creative thinking.

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Innovation ChatGPT Trends Creativity 163

Leapfrogging

FEBRUARY 9, 2024

CVC is often characterized by its dual focus on achieving both strategic returns, such as fostering innovation or entering new markets, and financial returns, similar to those sought by traditional venture capitalists. Market Expansion Entering new markets or segments through partnerships.

Strategy 100

Strategy Strategy Technical Review Agile 100

Leapfrogging

OCTOBER 8, 2021

When thinking about White Space Innovation, it might be easiest to think about a big, blank whiteboard or dry erase board. In a nutshell, White Spaces are the unmet customer needs that have not yet been solved by existing solutions but could be met through the creation of a new product or service.

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Tools Underperforming Technical Team Innovation Software 130

Rmukesh Gupta

OCTOBER 22, 2021

I read this post by Kevin Roberts (founder of Red Rose Consulting; business leader and educator; author and speaker; adviser on marketing, creative thinking and leadership) where he shares his insight on the current state of affairs, which in summary is “Everyone is talking and no one’s listening” In his post he also shares that there (..)

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How To Creative Thinking Leadership Creativity 69

Leapfrogging

APRIL 29, 2024

Understanding Strategic Thinking for Executives Strategic thinking is a critical component of successful leadership, particularly for senior executives who chart the course of their organizations. To delve deeper into the benefits of strategic thinking for leaders, consider exploring strategic thinking for leaders.

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Strategic Thinking Change Leadership Collaboration 130

Leapfrogging

APRIL 29, 2024

Understanding Strategic Thinking for Executives Strategic thinking is a critical component of successful leadership, particularly for senior executives who chart the course of their organizations. To delve deeper into the benefits of strategic thinking for leaders, consider exploring strategic thinking for leaders.

Strategic Thinking 130

Strategic Thinking Change Leadership Collaboration 130

Leapfrogging

APRIL 10, 2024

Innovation Process Insights The journey to innovation is a critical path many businesses pursue to stay ahead in today’s fast-paced market. Utilizing customer feedback loops to stay aligned with market needs. Nurturing Creativity and Collaboration Creativity and collaboration are the lifeblood of innovation.

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Artificial Inteligence Case Study Leadership Design Thinking 100

Brunner

MARCH 31, 2023

How did AB InBev, the world’s largest brewer, drive significant sales growth and move to the top for Cannes Lions awards, the world’s most respected benchmark for creative excellence? In short, by harnessing creativity as a driver of business growth, according to Marcel Marcondes, AB InBev’s global chief marketing officer.

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Creativity Case Study Video Creative Thinking 52

HYPE Innovation

OCTOBER 26, 2017

This exploring of different innovating activities is including a growing number of many of our larger companies, perhaps with deeper pockets, trying a variety of creative thinking concepts. We seem to be layering on more and more activities to grab the attention and spread out our innovation resources. Is this for excitement and buzz?

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System Conference Creative Thinking Management 140

Brunner

JULY 12, 2023

With creative thinking and new strategies being implemented, Brunner is partnering with clients to find ethical ways to store and gather data. This information provides marketers with valuable data in placing future, targeted ads. But we all still want to see marketing results.

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Data Marketing Policies Strategy 94

Leapfrogging

MARCH 15, 2024

Introduction to Strategic Thinking in Business The Importance of Strategy in a Disruptive World In today’s business environment, disruption is the new norm. With technology advancing at breakneck speeds and market dynamics shifting unpredictably, it’s crucial for you as a business leader to embrace strategic thinking.

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Underperforming Technical Team Strategy Strategy Technical Review 100

IdeaScale

MAY 28, 2019

They may also advise on innovation culture, ideation processes, and identification of new markets. They can help client businesses construct strategies and business plans that realign goals around a culture of innovation. Innovation consultants earn around $97,000 per year. Chief Innovation Officer.

Leadership 164

Leadership Innovation Training Crowdsourcing 164

Leapfrogging

APRIL 4, 2024

Engaging in this practice equips you with a clearer understanding of where your organization stands and where it needs to go, helping to navigate through competitive and rapidly changing markets. Collaborative Activities : Exercises that require teamwork and creative thinking to solve problems or develop new ideas.

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Roadmap Design Underperforming Technical Team How To 100

Leapfrogging

APRIL 4, 2024

Fostering Collaboration and Creativity The synergy of your leadership team can be amplified through activities that nurture teamwork and creative thinking. Here’s how you can facilitate a collaborative atmosphere: Design Thinking Workshops: Use these to challenge assumptions and create solutions to complex problems.

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Underperforming Technical Team Leadership Design Exercises 100

Leapfrogging

FEBRUARY 12, 2024

A focus on innovation helps companies to adapt to rapidly changing markets, embrace new technologies, and stay ahead of the competition. Objectives may range from fostering a culture of innovation, introducing new industry trends, or sparking creative thinking among attendees.

Technical Review 100

Technical Review Trends Innovation Engagement 100

Michael Michalko

APRIL 13, 2022

Creative Corner Provide a special area for people to engage in creative thinking. Stock the area with books, videos on creativity, as well as learning games and such toys as beanbags and modeling clay. Let’s Do Lunch Encourage weekly lunch-time meeting of three to five employees to engage in creative thinking.

Creativity 105

Creativity Brainstorming Creative Thinking Handbook 105

BrainZooming

APRIL 7, 2017

Workplace Diversity – The Why, Who, and How of Strategic Thinking. Strategic Thinking Success – 3 Critical Thinking Perspectives. Strategic Thinking Perspectives – Three Strategic Voices to Include on Your Team. Creative Thinking – The Math of Brainstorming and New Ideas. #3

Strategy 151

Strategy Strategy Culture Strategic Thinking 151

Michael Michalko

APRIL 13, 2022

Creative Corner Provide a special area for people to engage in creative thinking. Stock the area with books, videos on creativity, as well as learning games and such toys as beanbags and modeling clay. Let’s Do Lunch Encourage weekly lunch-time meeting of three to five employees to engage in creative thinking.

Creativity 98

Creativity Brainstorming Creative Thinking Handbook 98

Leapfrogging

MARCH 6, 2024

By leveraging experiential insights, executive teams are better positioned to anticipate market trends, customer needs, and potential disruptions. How Psychological Safety Encourages Risk-Taking and Creativity When team members feel psychologically safe, they are more likely to take risks and venture into the realm of creative thinking.

Leadership 113

Leadership Innovation Collaboration Culture 113

Tullio Siragusa

APRIL 4, 2022

Redesigning markets and behaviors. ? Manage social and market changes. ? Design Thinking promotes cross-disciplinary collaboration where creativity, logic, and talent are not boxed. Therefore, it is crucial to facilitate Design Thinking by collaborating with different departments to achieve novel innovation.

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Design Thinking Design Innovation Creativity 118

Leapfrogging

APRIL 3, 2024

Unpacking Organizational Culture Defining Organizational Culture Organizational culture embodies the collective values, beliefs, and principles of organizational members and is a product of such factors as history, product, market, technology, strategy, type of employees, management style, and national culture.

Culture 100

Culture Underperforming Technical Team Agile Leadership 100

Michael Michalko

FEBRUARY 20, 2022

Turn a conference room into an upbeat “think tank” room. Block off time on your calendar for creative thinking. Ask yourself what the market wants or needs. Work “in the cracks” — small bursts of creative energy. Use creative thinking techniques. Arrive earlier to the office than anyone else.

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Creativity Brainstorming Exercises Creative Thinking 134

100%Open

JULY 9, 2021

We definitely like to see the silver linings here at 100%Open: in fact, it’s often the times of stress and pressure and dead-ends that produce some of the most creative thinking. After the year we’ve had, it would be nice to have some sun, but sometimes silver linings have to do. Concept Development.

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Roadmap Open Innovation Creative Thinking Creativity 69