knowns-unknowns-front-end-innovation 
HYPE Innovation
JANUARY 17, 2018
Secretary of Defense Donald Henry Rumsfeld, who mentioned “unknown unknowns” (Rumsfeld, 2002). Since then, people have started using quadrants of knowledge, i.e., known known, known unknown, unknown known, and unknown unknown, to understand and explain the nature of risk but also of leading to an opportunity.
Paul Hobcraft
MARCH 12, 2018
Secretary of Defense Donald Henry Rumsfeld, who mentioned: “unknown unknowns” (Rumsfeld, 2002). Since then, people have started using quadrants of knowledge, i.e., known known, known unknown, unknown known, and unknown unknown, to understand and explain the nature of risk but also of leading to an opportunity.
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Paul Hobcraft
DECEMBER 3, 2018
The problem of scaling can confuse those innovating and can this be changed? You can follow their work over on innovation-3, where they help companies to set the Scaling-Up of a fully validated innovation concept up for success. The shedding of legacy can equally liberate innovation.
Paul Hobcraft
MARCH 15, 2016
Perhaps I have fallen into the very trap I have campaigned about in the past, in recognizing and resolving the disappointing results we achieve from all the work we put into the front end of innovation. The “warm and fuzzy” front end of innovation can make us all a little grumpy. Let me explain.
Commodore Innovation
APRIL 26, 2021
A recent HBR article ( here ) claims that use of innovation metrics (especially financial metrics) too early will “suffocate” your most promising innovations. the CFO)—and that results in an unfavorable perception of the innovation. the CFO)—and that results in an unfavorable perception of the innovation.
Mike Shipulski
OCTOBER 12, 2016
One well known approach is the VC model where multiple projects are run in parallel. The best known method is the Lean Startup method. The process is repeated until a winning concept finds a previously unknown market segment and the money falls from the sky. The front end of innovation work is resource light.
Moves the Needle
JANUARY 30, 2019
Digital Transformation (also known as “DX”) is the phenomenon that virtually all companies are incorporating digital technology at some level. Along this progression, as more people have access to the technology, they become empowered to make their needs known and to make choices on products that fit their needs. The term is not new.
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